Astreem Consulting in Association with SFTS unveils “Franchise Ready Mark Certification Program”

CHANGI, Singapore - Sept. 30, 2015 - PRLog -- Singapore, 24th Sep 2015, - Astreem Consulting and Singapore Franchise Training School (SFTS) unveils the launch of Franchise Ready Mark (FRM) Certification Program in the Asia Pacific Region. The new certification program is introduced for the franchisors to ascertain where their franchises stand in terms of franchise capability.

The new acquainted certification program, FRM, is a seal of quality awarded to the franchisors after being assessed and evaluated based on a set of Franchise Management Excellence Criteria. Applying for FRM Certification Program will aid the Franchisors to focuson the quality and ascertain them where their franchises stand in terms of franchise capability, efficiency, profitability and sustainability.

Astreem Consulting and SFTS are prominent names amongst franchisors and franchisees in the Asia Pacific Region. AstreemConsulting is a franchise consultancy firm that specializes in Franchise Development, Franchise Marketing, Business Matching and Business excellence automation. SFTS, Singapore Franchise Training School is a pioneer franchise institution specialized to provide in-depth franchise related training services to various levels of the organization. With FRM, a Franchisor can ensure the key pillars in building a sustainable franchise organization.

The FRM Certification Program involves Franchise Unit Excellence course along with anelective course offered by SFTS. The coarse proffer the franchisors with both quality assessment and training, to prepare franchisors in setting a new standard of excellence. The Franchise Ready Mark (FRM) is a mark of readiness awarded on the basis of assessment & evaluation that majorly focuses on six key areas:  Leadership, Planning, Information, Systems, People and Process. An organization armed with a Franchise Ready Mark benefits from:

•    International recognition that the brand is committed to Franchise Excellence
•    Readiness to engage franchisees professionally
•    Increased potential franchisee confidence in the brand
•    Exposure in regional websites and franchise specific publications
•    Membership to Franchise-ABLE Network Series

The FRM Certification Program makes it an ideal opportunity for Entrepreneurs, CEOs and Franchise Managers, or Senior Managers to grow and expand their business. To ensure further details on FRM Certification Program, Visit the website at http://sfts.com.sg/ or make a call at (65) 6342 1901.

About the Company:-
Since its inception in 2005, Astreem Consulting has been helping businesses to develop their brands locally and internationally through franchising. With a strong and extensive presence in Asia, Europe, Middle East, Australia, Africa and North America, Astreem Consulting facilitates brands to expand and assimilate into new markets with ease. Through its exceptional expertise and industry insights, it has a proven track record of providing quantifiable results and increasing the overall profit value of their clients.