Real-Time Advertising Summit in London - Register Now Before the Event Sold Out

LONDON - Sept. 28, 2015 - PRLog -- We are excited to be putting together ACI’s 2nd Annual Real-Time Advertising Summit in London on November 18-19 2015, bringing together the comprehensive spectrum of perspectives on programmatic from brands, ad agencies, publishers and ad tech.

Some of the topics we will highlight this year are: how to engage audiences with creative campaigns on programmatic, mobile one-to-one marketing, the value of agencies vs going in-house vs hybrid model, unifying and leveraging data, viewability/transparency, attribution, video & TV programmatic and the publishers vs advertisers perspective on real-time advertising.

We have an excellent line-up of speakers to present their insight, case-studies and perspectives on panel discussions and we look forward to our lively audience to contribute to the programmatic discussion, as we address new opportunities and challenges on the advertising landscape.

For registration, contact Mohammad Ahsan by emailing mahsan@acieu.net

Key Topics:

• The increasing importance of branding and creative in programmatic
• Analysing branding vs performance
• How to enrich and unify your data to target your audience
• Trends on mobile: app growth, video strategies and cross-device targeting
• The fragmented ad-buying market and importance of programmatic direct
• Attribution: analysing measurement in a holistic manner
• Video: different platforms, partners, creative
• TV: where is TV headed and how to connect with audiences

Confirmed Speakers Include:

• Phil Miles, Director Media Buying Solutions, Google UK
• Paul Frampton, CEO, Havas Media
• Ruud Wanck, CEO Worldwide, Group M Connect / WPP
• Bruce Hazan, Head of Solutions Engineering EMEA, Facebook
• Phuong Nguyen, UK Director of Ad Sales, eBay
• Marco Bertozzi, President Global Clients, Vivaki
• Gawain Owen, Digital Lead, Nestle
• Americo Silva, Global Media Manager, Shell
• Jennifer Witt, Director Revenue Operations EMEA, Match.com
• Edwin Driehuijs, Display Marketing Manager, KLM Royal Dutch Airlines
• Cadi Jones, Global Sales Director Pangea Alliance, The Guardian
• Emily Palmer, Head of Programmatic EMEA, Thomson Reuters

• Fabrizio Di Martino, Manager Mobile, Social, Programmatic Europe, InterContinental Hotels Group
• Libby Robinson, EMEA Managing Director, M&C Saatchi Mobile
• Sille Opstrup, Head of Digital, Pernod Ricard UK
• Steve Chester, Director of Data & Industry Programmes, IAB UK
• Alison Fennah, Executive Business Advisor, IAB Europe
• Manfredi Sassoli, Head of Online Advertising, IG
• Mark Zagorski, CEO, eXelate
• Liz Rutgersson, Head of Programmatic, Periscopix
• Brian Murphy, VP International Product, Integral Ad Science
• Alistair Dent, Head of Product Strategy, iProspect
• Sammy Austin, Head of Programmatic, MoneySuperMarket
• Danny Hopwood, Head of Platform EMEA, Vivaki
• Irfon Watkins, CEO, Coull
• Mark Butterfield, Head of Global Media, Boehringer Ingelheim
• James Bourner, Head of Display & RTB, Jellyfish Online Marketing
• James Patterson, General Manager UK, The Trade Desk
• Ben Phillips, Senior Strategist, Work Club