Supercharge Your Marketing: A Workshop How to Combine Offline and Online Marketing

ALBUQUERQUE, N.M. - Sept. 14, 2015 - PRLog -- Albuquerque, NM – Do you have a beautiful website that no one visits? Are you tweeting up a storm, but wonder if it’s paying off?  Is your newspaper ad getting tired? Yellow Pages a waste of time? Local author and web marketing consultant Jan Zimmerman will present an interactive workshop on ways to improve your offline and online marketing methods on Thursday October 1, from 8:30-11:30 a.m.

This Albuquerque SCORE sponsored workshop will be held at Office Alternatives Training Room at 4801 Lang Ave. NE, Albuquerque, NM 87109. Attendees can register at http://bit.ly/SCOREworkshop_Oct01. The cost is $29.

Learn how to combine offline and onlinemarketing for a synergistic effect that will generate more leads, build brand recognition, expand markets and increase customer loyalty. Strategies discussed will include exploring offline advertising methods and their online equivalents, to help you achieve your objectives:

·       Direct Mail : E-newsletters

·       Print Ads : Online Ads

·       Standard Press Releases : Online Press Distribution

·       Face-to-Face Networking : Social Media

·       Yellow Pages : Online Directories

Jan Zimmerman, the author of seven Dummies books about web marketing and social media, owns Watermelon Mountain Web Marketing (www.watermelonweb.com) in Albuquerque. Her company has provided strategic online and social media marketing to organizations of all types and sizes since 1998.

Albuquerque SCORE is a 501c3 organization affiliated with the Small Business Administration. In addition to workshops (www.abqscore.org/workshops), SCORE offers free business advice and executive mentoring for both start-up and in-business entrepreneurs. Its services cover key business areas from business planning, marketing, and sales to management, human resources, bookkeeping, lender referrals, e-commerce, and more.

For more information, see http://www.abqscore.org/supercharge-marketing-workshop-ho... or www.watermelonweb.com/events-blog.