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Follow on Google News | Adventure. Danger. Mountains of Money. Sex (Gender.)Fixing the VC Gender Gap will boost U.S. GDP 9%. One woman is determined to try, connecting women with $200 million from the Hollywood red carpet.
By: MM Media Unlike others, Lavine is putting money where her mouth is, leveraging her reputation and personal relationships with leading investors across the country to line up funding opportunities for women that simply do not exist right now. “The investors are just a piece of the problem. More women need to ask for the money, but first they need to know how. I’m determined to show them how.” Lavine will do that in a reality competition/ This serial entrepreneur and mother of two has been on a mission to connect women with capital to start and grow their businesses since raising it herself twice from a group of angel investors. The brutally honest account of how she did it turned her nonfiction business startup how-to MOMMY MILLIONAIRE (St. Martins, NY 2007) into a bestseller, earning her appearances on The Today Show, Rachel Ray, CNBC, CNN, Oprah & Friends, and features in USA Today, Inc, Forbes, Business Week—to name just a few. But then things took a turn for the worse when the bottom dropped out of the economy and the Great Recession sent the retail marketplace into crisis, resulting in the bankruptcy of most of her national retail accounts and the drying up of credit lines she had depended on to fund large-scale Chinese production. “I didn’t think things could get worse,” recounts Lavine, “and then my dad died. I was in the middle of a divorce and was the primary parent of two children, one of whom is autistic. Everyone was reinventing themselves so I did too.” Lavine bought her company back from investors and founded MM Media, going on to negotiate a Hollywood production deal and ultimately producing a reality competition- Lavine is not alone in her criticism of the shocking discrimination in the private equity world. From a headline-making multi-million dollar sex-discrimination suit against a Silicon Valley major player earlier this year, to a recent study by Babson College, the facts are indisputable and eye opening. The conclusion by Babson researchers is there is enormous untapped investment opportunity for venture capitalists smart enough to look at the numbers and fund women entrepreneurs. “The train is leaving the station,” cautions Lavine, referring to the increase in investment activity in an economy generating startups at a level that rivals the pre-dotcom bust of the late 1990’s. “There are historic levels of capital out there to fund business growth right now. Who knows when economic conditions like this will come around again? We can’t afford to leave women out of this private equity revolution because fixing the gender-equity investment gap will increase US GDP 9% without one taxpayer dollar.” Tired of trying to put a square peg into a round hole in an attempt to fix deep-seated societal issues at the heart of blatant discrimination, Lavine is taking a new approach. “It’s clear the old boys system is not working for women, so we’re building a new one,” says Lavine, “taking the deal-making process out of backrooms and boardrooms and putting it in the spotlight on the Hollywood red carpet.” Given this woman’s passion and persistence despite almost insurmountable obstacles, Lavine has built an impressive platform to accomplish her inspirational dream with the help of a world-class team of creative professionals making up MM Media. Leveraging award-winning Hollywood production values, the songwriting talents of a multiplatinum rock star, and an experienced agency insider responsible for some of the most successful digital advertising campaigns, they’re in the business of producing branded entertainment designed to be Fortune 100 CEO vehicles. “We’re going to make history on a world stage,” Lavine states matter-of-factly, implying resistance is futile. “Investors and big brands are in a daily race to stay relevant. With The Next Big Dream, they’re going to have to choose between being part of history, End
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