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Follow on Google News | Lebaas Makes a Splash in the Non Conformist Islamic Fashion LandscapeThe emerging Eid fashion trends for 2015 indicate that Muslim women are beginning to get more explorative when it comes to dressing in public. The idea is not to dress flamboyantly but more vibrantly.
By: Lebaas How is the emerging Islamic fashion marketplace non-conformist? The emerging Eid fashion trends for 2015 indicate that Muslim women are beginning to get more explorative when it comes to dressing in public. The idea is not to dress flamboyantly but more vibrantly. Survey figures collected from Muslim landscapes in nations like Pakistan, Turkey, Egypt, Tunisia and Iraq prove this trend. Being Muslim-majority countries, this is a safe barometer to judge the changes underway. The preference is changing in a manner that is not averse to the socio-cultural norms but still manages to celebrate the spirit of Ramadan. This includes more colors in the headdress as compared to the convention of black and grey colors dominating the supply. Even when wearing fully hooded burqas, the conservative Muslim woman is ready to explore designer hijabs. The era of hijabs being predominantly white might soon become history even in the most traditionally dressed Islamic landscapes. This is why Lebaas.com has curated its collection, adding a bigger splash of colors to its collection. As Muslim e-commerce gains momentum, we are witnessing increasing investments from organizations whose seed funding patterns previously showed no hints of being interested in this sphere. Lebaas—Decoding Changing Patterns and Adapting The creative team at Lebaas discovered another pattern that indicated this growing sense of being dressed in a more progressive manner among Muslim women across the world. Every season, the artisans and fashion spotters work hard to decode the color of the year, i.e. shades that are bound to make it to the couture and prêt collections and flaunted during Ramadan or Eid celebrations. During 2013, emerald green emerged as the color of choice. However, this did not indicate a major deviation from the usual choice of women in this segment. Things changed from here on, i.e. during 2014 and 2015. Last year, radiant orchid emerged as the color of choice. It was seen everywhere, including 2014 London Fashion Show where Lebaas too participated and showcased its offerings in this refreshingly different color. The continuing changes are more prevalent in 2015 where Marsala seems like the favored option. This color is more impactful than black, dark blues or grey. Sophisticated and hearty, it is a great color for women who like to explore beyond the traditional shades. From hijabs to anarkali dresses and full-length body suits, Marsala has made a big impact. Lebaas is Making Impact Beyond Conventional Landscapes This trend is not limited to major Muslim fashion world influencers like London or Indonesia. Even in Australia, the emerging and changing preferences are slowly rising. Plain, black headscarves have given way to trendy yet conservative choices where modest apparel too has a bit of luster and people are not afraid of sporting a bit of style. A bigger, underlying trend that many folks don't know about is that what is stereotyped as Muslim fashion has far reaching influences and it attracts patrons that are not the targeted audience. For instance, many women are attracted to the chic yet vintage appeal of Arabian dresses. This is not about fusing cultural trends. This is just about comfortable fashion and people being ready to adopt something different. Islamic fashion has always been here, as a sensible alternative— Lebaas is addressing this customer demographic, fully prepared to help first-time Islamic dress shoppers understand the choice of fabrics, embroidery or the significance of colors used. Is the Muslim fashion industry pie big enough for everyone to grab a bite? Yes! The Muslim fashion world is enormous, the proverbial infinite with the realm of customers rising every day. Lebaas cannot be clubbed with most of the other e-commerce brands in this segment. Simply because Lebaas uses a more personalized, boutique approach for crafting full length Islamic dresses and sells these close to wholesale rates. When flashed on the catwalk, the collection from Lebaas comes across as very, contemporary— End
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