Wayfinding - Keep Your Park Customers Informed

Recognized symbols and markers tell your campers, hikers, bikers, picnickers and other park customers what to do. And maybe what not to do.
 
 
Custom_Signs_Wayfinding
Custom_Signs_Wayfinding
CHEROKEE, Iowa - July 15, 2015 - PRLog -- Your agency makes enormous efforts to encourage your customers to picnic, camp and recreate in your parks and public spaces.  And once visitors are out there, they need information, instructions and directions. That’s where outdoor signage becomes important to managing the use of your park lands.

“Wayfinding” has become an accepted industry label for this kind of instructional and directional public signage.  Wayfinding is a broad term encompassing all the ways that people orient themselves in the outdoors.  It has been used in architecture … and by extension in landscape architecture… for several decades.  Wayfinding elements can be applied indoors and outside. These elements can include: landmarks, landscaping, maps, road signs, building front signage, directories, monuments, plaques, trails and simple things like room numbers or street names or just an arrow.  Without relying exclusively on signage, wayfinding in broad terms, can be anything that gives a person an orientation so he knows where he is, where to go and maybe what to do.

However, in the outdoor park and recreation industries “wayfinding” has come to mean primarily signage.  This signage can include anything from the main park entrance sign to botanical information signage along a trail.  To truly enjoy your park and campground, people need  information – where your park is, where they are in the park, where to go, what do to (or what not to do), what services are located up ahead, and …. well … it can be a long list.  Your facility may also need some custom signage to educate your customers about what makes it unique and interesting.

R.J. Thomas Mfg. Co. through our Pilot Rock Signs division offers both standard and custom signage for all types of wayfinding requirements.  Our Pilot Rock catalog illustrates 120 common “trail” or “marker” signs used to inform hikers, campers, picnickers and visitors.

Do you need a unique message or symbol for your park?  From a simple decal to that main park entrance sign, Pilot Rock Signs can help you tell your customers what they need to know to enhance their experience and to keep the safe.

Contact
Bob Simonsen
***@rjthomas.com
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Tags:Park, Recreation, Signs, Fitness, Wayfinding
Industry:Fitness, Lifestyle
Location:Cherokee - Iowa - United States
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