World Cup Fever Boosts Women's Football Sales By 237%

July 2, 2015 - PRLog -- Leading online retailer MandMDirect.com has experienced a huge rise in sales of women's football products over the period of the women's football World Cup. Year on year sales of women's football boots, shin pads and football kit have risen by 237% for the month of June alone. The success is directly attributable to the high profile of the tournament, especially the heroic efforts of the England women's football team who bowed out of the tournament last night at the semi final stage after a gutsy, passionate and hard fought campaign. The team ultimately lost out to current world champions Japan 2 goals to one - albeit watched by an astonishing 2.6 million UK viewers.

Robert Moss, Marketing Director for MandMdirect.com comments, "We are delighted with the growth of our women's sports category, particularly within the women's football sector. The performance and courage of the England team has inspired the nation and we are confident that the legacy will continue through to Rio 2016."

NOTES TO EDITOR:

MandMDirect.com gives you up to 75% off household brands, 365 days a year.

MandM Direct is a one-stop online store that offers unbelievable daily discounts with up to 75% off. Purchase your womenswear, menswear, kids clothing and sports gear at a constantly discounted rate.

With household to high-end fashion and sports brands available at bargain prices, you can afford to indulge 365 days a year. Check the site regularly to make sure you don’t miss out on the biggest brands at the lowest prices.

Mandmdirect.com is one of Europe’s leading online, off price retailers, but still

one of the web’s biggest secrets – just check out the brands and deals on offer and it will become your best fashion and sports secret too.

For the best prices on over 250 of the world’s biggest brands, go to MandMDirect.com

For more informaiton please contact:

Rae Young

rae@brandnation.co.uk

0207 940 7170