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Follow on Google News | Superfit Hero Introduces Body-Positive Line of Performance LeggingsActivewear brand kicks off its first line via Kickstarter with athletic pants offered in sizes XS-3XL
By: Superfit Hero “With Superfit Hero, I want to help other women discover their superpowers,” The team behind Superfit Hero is passionate about the power of fitness in helping women build strength and body positivity. Superfit Performance™ Founded by entrepreneur and world-class roller derby athlete Micki Krimmel, Superfit Hero was built out of passion and necessity. When she started the Los Angeles-based company, Krimmel asked her Angel City Derby team (currently ranked seventh in the world) what was important to them in workout clothes. Their feedback prompted Krimmel to focus on key details that would allow all athletes to participate in the feel-good fashion of high-performance activewear. Superfit Performance Leggings are designed by female athletes for female athletes. Every Superfit Hero garment is handmade in the USA, using only the highest quality fabrics. The leggings have been fitted and tested by a diverse group of female athletes involved in a range of activity levels, from yoga to running, CrossFit and more. The Kickstarter campaign officially launches on June 30, 2015 and will run through August 11, 2015. Backers will have the opportunity to pledge for Superfit Hero shirts starting at $35, and the leggings themselves starting at $84 (including domestic shipping) via the Kickstarter campaign. Funds raised via Kickstarter will be directly used to make the first production order, which will begin immediately following the campaign close. Backer pledges are expected to be filled within 90 days. For more information about Superfit Hero, please visit SuperfitHero.com To view the Kickstarter campaign or make a pledge, please visit: superfithero.com/ End
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