India Online Healthcare Products Market Outlook to 2020 - Detailed Overview and Future Projection

PITAMPURA, India - June 29, 2015 - PRLog -- ·         Future Growth of Online Healthcare Products Market is expected to be led by emergence of newer players and rise in healthcare expenditure

·         The market leader, Healthkart is expected to maintain focus on Emerging Cities and will strategize to infuse the product categories to compete with other players in the industry.

Ken Research announced its latest publication on “India Online Healthcare Products Market Outlook to 2020” which provides a comprehensive analysis of the healthcare products market through online means. The report covers various aspects such as market size of online healthcare products, segmentation on the basis of product types as well as by demand from major cities. The report also provides overview upon the consumer profiles, on the basis of gender, age split, mode of payment and mode of source used. In addition, the information also provides overview on major companies with their comprehensive company profiles, market share as well as business models prevalent in this market. The future for this industry has also been presented with analyst recommendations as well as the Macro factors which have a correlation with the Industry. The report also shed light on the online pharmacy market in India. The report is useful for online pharmacy and healthcare products players, wholesalers of healthcare products, retail chains, government association and new players venturing in the market.

There is a huge potential in the market, since increasing healthcare awareness which has made people to become more health conscious has pushed the growth of this market. Some of the major players in the market are Healthkart, Snapdeal, Amazon and Healthgenie which are trying to capture the market by maximizing their operation to different cities. The online healthcare product market in the recent years has outgrown at a CAGR of ~% and has been recorded at INR ~ million during FY’2015. The boom in the e-commerce market has also led to this rapid growth in the online healthcare product segment as more people have sought to prefer the online mode to buy healthcare products. The online healthcare product market forms nearly 0.1% contribution in the overall healthcare market in India, so there is a huge gap between the offline and online mode of sales which provides a huge opportunity to the new entrants to capture a significant market share.

In the medium term, the market for online healthcare products is likely to grow, driven by tremendous growth in number of online healthcare product providers, surge in product categories as well as rise in internet penetration. This is anticipated to post market revenues at INR 17 billion by FY’2018.

According to the research report, the online healthcare products market will grow at a considerable CAGR rate thus exceeding INR 33 billion by 2020 due to the increasing number of product categories, new entrants in the market and rise in tech savvy population.

“While rising disposable incomes, boom in tech savvy population and an increase in the preferences for health apps and products will result in increased spending on online healthcare products in India. However, government regulations as well as local pharmacy stores are few of the major challenges which will affect the growth of this industry in the future” according to the Research Analyst, Ken Research.

Key Topics Covered in the Report:

Online Healthcare Products

-          Market Size by GMV, Average Order Size, Number of Orders

-          Market Segmentation by

o   Products

o   Cities

-          Business Models

-          Consumer Profiles

-          Trends and Development

-          SWOT

-          Competition and Market Share

-          Growth Drivers

-          Future Outlook

-          Online Pharmacy

-          Macro Economic Parameters

Key Products Mentioned in the Report

-          Protein Supplements and Vitamins

-          Health Devices

-          Beauty and Personal Care

-          Health Food and Drinks

-          Fitness and Wellness

-          Ayurveda and Herbs

-          Prescribed Drugs

-          Over the Counter Pharmaceuticals Drugs

-          Private Label Personal Care Goods

Companies Covered in the Report

-          Healthkart

-          Healthgenie

-          Healthvala

-          Healthadda

-          Snapdeal

-          Amazon

-          Medidart

-          OneRx.in

-          Buydrug.in

-          Medplus

Related Reports:

India Online Grocery Market Outlook to 2019 - High Growth Prospects due to Increasing Internet Coverage and Smart Cities Emergence (mailto:https://www.kenresearch.com/it-enabled-services/e-...)

India Online Loans Market Outlook to 2019 - Industry Transformation by the Advent of Web Aggregators

Asia Online Jewellery Market Outlook to 2019 - Driven by Lucrative Discounts and Rising Online Buyers

Source: https://www.kenresearch.com/healthcare/skin-and-personal-care-industry/india-online-healthcare-products-market-research-report/652-91.html

Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249