Girls with Curls Get Techy with New Startup, Curly Crush

HOUSTON - June 29, 2015 - PRLog -- Curly Crush, a retailer based in Texas, puts a focus on its core online users with a blogazine (blog meets magazine) and a new mobile app. Blogging has been, from the beginning, a strong source of information for the textured community because of pioneers like naturallycurly.com. The magazine aspect brings a journalistic approach to the content and adds depth to the current blogosphere.

In addition to the Blogazine, Curly Crush has a mobile app experience that brings together this community through new and exciting features never seen in the retail industry. By adding this technology, the beauty startup has its targets set on providing a new experience in becoming the final destination for the curly shopper.

Curly Crush has started by recruiting talent and partnerships from across the globe with articles and products from Canada, India, the UK, Brazil and here in the US. The idea is to provide relevant content along with inspiring stories about women across the globe. With a healthy market spending over a billion each year on curly and natural hair products, Curly Crush has invested in a quality experience for their members in order to promote the love of curls through applications.

“There is a culture of obsession over all things curly, coily, and wavy.  The obsession is with hair products, hair care information, hair styling, and the ability to connect with other individuals with similar hair experiences. Unfortunately, access to these things is often presented in a fragmented way,” says CEO and founder Kabrina Willis.  “The most significant aspect of Curly Crush is that we are an evolution of what is currently in the textured hair market. We have created an all encompassing ecosystem for individuals with curls. We have built innovative technology and a strong community based in acceptance, regardless of nationality or hair type.”

The new online experience is slated to launch this summer and is currently signing up the curly public to its member-based community. Curly Crush announced giveaways of partnered product lines to celebrate their launch. Sign up for an invitation at www.curlycrush.com/blog for the blogazine launch this summer and the mobile app in the fall.

Curly Crush, Inc.

www.curlycrush.com

For the current listing of brands:

www.curlycrush.com/brands

Connect with them online:

www.facebook.com/curlycrushinc

www.twitter.com/mycurlycrush

www.instagram.com/curlycrushinc