Offline Local Stores: How Are You Going To Shoot Up The “SEO Ranks”?

TRIVANDRUM, India - June 19, 2015 - PRLog -- IS local SEO important? This question must not be asked by a person who searches for the “best restaurants or theatres or railway points near me”, because it’s the work of the local SEO to bring up the best results for a “local” person. Conversely, it is mandatory for the local businesses and stores to design a plan which would ensure its life throughout in the highly commercialized “ Internet world”. Here are some of the local SEO tactics which would work in the offline stores which is trying to shoot up its business:

·        In each store, a unique page must be created

What are the customers looking for? This must be the question that should pass through your mind, whenever you try to implement a specific SEO strategy. As such, the content of each page must be optimized such that the information presented must be targeted at the customers as well as the local search engines. Some of the details which must be included in the page are:

   The real address and the phone number with which you can be easily contacted by.

   The map and the real directions to the venue.

   The opening and the closing times (such that the clients would know the exact time to reach the stores).

   The promotional offers (this is one thing which would hold you different from others).

   High –quality images of the stores for easy recognition.

When considering the views of a search engine, the real “entities” to be included are pages title, meta description, Schema.org markup, the URL (which must be user-friendly, too).

·        For each store, you can add up your business in the Google and Microsoft free accounts

This would not be a new information for the local SEO campaigners, but there are still others who have not added to the “online listings” which are fortunately, available for free.

A very important suggestion is that you must never add a store listing from your personal account, instead create a Google or a Microsoft account and then get your store “linked” from there. The search engines would rather prefer the official addresses rather than the personal ones. Similarly, the clients would also get impressed through such official “dealings”.

When you create a start-up, for instance, you would never know whether your business has been a success or not, without hearing the opinions of the public. After having Google listed your business, the reviews would mark out the “positives” and “negatives” in you.

If you want to know more about SEO strategies that would shoot up the business of your local store, approach Affordable SEO.in. For more details visit the site http://affordable-seo.in/local-seo-services/.