Tourism Australia and Singapore Airlines together to lift business travel events to Australia

GURGAON, India - June 18, 2015 - PRLog -- Gurgaon, Haryana: The Tourism Australia and Singapore Airlines have signed a new travel pact of Aus $ 2.7 million marketing agreement for extensively promoting business events travel to Australia.

Australia a world -class destination and to further strengthen it as a superlative travel destination, Tourism Australia and Singapore (http://www.travelduniya.com/holidays/international/singapore-malaysia-package) Airline have signed the Aus $2.7 million. The agreement consist of the three-year Memoredium of Understanding (MOU), with both Tourism Australia and Singapore Airlines, will contribute an amount of A$1.35 jointly towards developing numerous campaigns relating to marketing and various promotional activities. With Great China also promoting Australia as an ideal destination to carry out business meetings. The agreement will also greatly promote Australia as most preferred holiday destination also. Under the agreement, Singapore Airline will become an exclusive business event airline partner promoting various marketing activities within Greater China, targeting both business and corporate buyers. The agreement will further boost Australia as hassle-free business travel destination. Mr. W.K Lim Regional Vice President North Asia For Singapore Airlines said that: “The Airline has been working very closely with the Australia for years and now the new MOU dedicated to Business Event will further expand the mutual growth between the two parties. The agreement is dedicated to the growth of Business Event will also directly impact the tourismindustry.

Popular for its high quality business facilities, great food and beverages, and a great environment with a strong track record of delivering superlative incentive programs for any number of groups makes the destination an lucrative business and vacation destination. Offering excellent facilities, Australia has recently hosting some of the colossal events from China, including the NuSkin China Incentive 2016 and Amway China Incentive 2017. China has quickly become one of the major contributor in developing Australian tourism, contributing over A$5 billion annually. China is ranked as the fourth biggest business event visitors contributing A$238 million expenditure in the September 2014.

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