Vital Essentials Introduces FOUR NEW TREATS

GREEN BAY, Wis. - June 17, 2015 - PRLog -- Vital Essentials piloted a national voting campaign where retailers, distributors and pet parents across the USA were asked to vote for three out of seven innovative flavors. As a result of the balloting, VE is releasing four new freeze-dried treats: Chicken Hearts, Duck Nibs, Wild Alaskan Salmon Rings and Bully Sticks. These will be added to the current six-item Freeze-Dried Vital Treats line-up. Along side the voting process, VE awarded a year’s supply (24 packages) of the new Vital Treats to Sherri Bushee, pet-parent of 3 dogs.

Vital EssentialsCEO, Lanny Viegut says, “The response to the Vital Treat line has greatly exceeded our expectations!  In response to our customers’ yearning for more and in staying true to our innovative culture, we really stepped out of the box in the development of our new Vital Treats.  Stay tuned at Super Zoo for a chance to be among the first to see our latest and hottest product innovations.”

In early 2014, Vital Essentials launched the Vital Treats Line with great success. Due to outpouring requests for more flavors the line will continue its growth to meet the needs of pet parents.

About the ALPHA Prey-Model Diet

The ALPHA Prey-model diet recognizes that all dogs and cats are natural carnivores.  They instinctively thrive on the essential nutrients from the whole animal – RAW meat, bone and whole vital organs.  This diet promotes vitality and supports overall health and wellness.

About Vital EssentialsFrozen RAW Entrées

All Vital Essentials Frozen RAW entrées are made from fresh, single-sourced, USDA whole animal protein and then flash frozen without cooking to lock in vital nutrients and enzymes.

About Vital EssentialsFreeze-Dried RAW Entrées

Vital Essentials exclusive VE freeze-drying process retains all the active nutritional elements and allows the food to be safely and conveniently stored without refrigeration.  We start with fresh, high-quality RAW USDA meats, bones, and whole organs. Then the 48 hour “slow” VE freeze-drying process locks in vital nutrients without cooking the RAW meat. The fresh, life sustaining nutrients are NEVER lost during the VE freeze-drying process.

About Vital Essentials^®

Vital Essentials, maker of the ALPHA Prey-model diet, is the most tenured RAW pet food producer in the nation, providing RAW pet nutrition since 1968.  The family owned company located in Green Bay, WI, manufactures high quality RAW frozen and freeze-dried pet food, snacks and treats. Sourced, made and packaged in the USA, every Vital Essentials product stands up to the same promise – Purely RAW, Instinctively Healthy.

Learn more about Vital Essentials at www.VitalEssentialsRaw.com.