Global Toys Market: Opportunities and Forecasts (2015 Edition) – New Report by Daedal Research

DELHI, India - June 14, 2015 - PRLog -- The report analyzes the trends and challenges of the toys market and also outlines the opportunities driving the present as well as future industry growth. The report analyzes the toys market of the United States, the UK, Germany, France, India, China and Hong Kong. The report assesses the production of toys in the major producing countries as well as major companies operating in this industry. The report also discusses key factors driving growth of the industry, major trends and challenges faced by manufacturers of toys. Further, key players like Mattel Inc. The LEGO Group, Hasbro Inc., and Bandai Namco are analyzed in the report.

Regional/Country Coverage

United States
Europe
Germany
UK
France
Asia Pacific
India
China
Japan
Hong Kong
Latin America

Company Analysis

Mattel Inc.
The LEGO Group
Hasbro Inc.
Bandai Namco

Executive Summary

Toys are vital tools that help foster the mental, physical, emotional and social development of boys and girls. The United States accounts for the highest share of the global toys market, but represents approximately two percent of the world’s children. Asia Pacific is projected to be the most dynamic region for traditional toys market. A highly fragment industry in the Asia-Pacific region, a large number of players operate within this region each with a very small share of the market. The region is very important and key growth driver for the overall industry with China being the support system.

The market for toys is mostly driven by rising GDP, increased worldwide children population, rising birth rate, rising BRIC expenditure. Increasing online shopping of toys, falling video games demand and increased production of raw materials are few other reasons behind the growth of the industry. However, increased online shopping is a new trend in the toys industry with toys being the least researched items of all the categories of online shopping. Seasonality of business, tech freak toys and increased market for licensed toys are few other trends guiding the performance of the industry. Apart from various growth drivers the global toys market is also characterized with major challenges like increased smart phones usage which is replacing the toys from children’s hand, aging population and deceased family size.

Table of Contents:

1. Executive Summary

2. Toys: An Introduction

2.1 Overview of Toys

2.2 Types of Toys

2.3 Importance of Toys and Play

2.4 Channels of Purchase

3. Global Games and Toys Market: An Analysis

3.1 Global Toys Market: Sizing and Growth

3.2 Global Toys Market: Share by Competitors

4. Global Toys Market: Regional Analysis

4.1 United States Toys Market: Sizing and Growth

4.2 European Toys Market: An Analysis

4.2.1 UK Toys Market: Sizing and Growth

4.2.2 Germany Toys Market: Sizing and Growth

4.2.3 France Toys Market: Sizing and Growth

4.3 Asia Pacific Toys Market: An Analysis

4.3.1 India Toys Market: Sizing and Growth

4.3.2 Hong Kong Toys Market: Sizing and Growth

4.3.3 China Toys Industry: Sizing and Growth

4.3.4 Japan Toys Market: Sizing and Growth

4.4 Latin America Toy Market: An Analysis

5. Market Dynamics: Toys Market

5.1 Growth Drivers: Toys Market

5.1.1 Increased Demand from Asia Pacific

5.1.2 Worldwide Rising Children Population

5.1.3 Rising Birth Rates Patterns

5.1.4 Falling Video Games Demand

5.1.5 Rising Expenditure in BRIC Nations

5.1.6 Increased Production of Raw Material

5.1.7 Rising Disposable Income

5.1.8 Increasing Online Toy Sales

5.2 Major Trends: Toys Market

5.2.1 Preferred Product Category

5.2.2 Tech Toys

5.2.3 Seasonal Business

5.2.4 Licensed Toys

5.3 Challenges: Toys Market

5.3.1 Gadgets/ gadgets/ smart phones/ technology- Digital Gaming

5.3.2 Aging of Population

5.3.3 Smaller Families

6. Competitive Landscape: Global Toys Market

7. Company Profiles

7.1 Mattel Inc.

7.1.1 Business Description

7.1.2 Financial Overview

7.1.3 Business Strategies

7.2 The LEGO Group

7.2.1 Business Description

7.2.2 Financial Overview

7.2.3 Business Strategies

7.3 Hasbro Inc.

7.3.1 Business Description

7.3.2 Financial Overview

7.3.3 Business Strategies

7.4 Bandai Namco

7.4.1 Business Description

7.4.2 Financial Overview

7.4.3 Business Strategies

List of Figures:

Figure 1: Online Shopping Trend, 2014
Figure 2: Global Toys and Games Market, (In US$ Billions), 2009-2013
Figure 3: Global Toys Market (In US$ Billions), 2009-2014
Figure 4: Forecasted Global Toys Market (In US$ Billions), 2015-2020
Figure 5: Global Toys Market Share by Competitors, 2014
Figure 6: Global Toys Market Share by Region, 2014
Figure 7: Toys Retail Sales Revenue in the US, (In US$ Billions), 2009-2014
Figure 8: Forecasted Toys Retail Sales Revenue in the US, (In US$ Billions), 2015-2020
Figure 9: US Households Spending Trends, (In US$), 2013
Figure 10: Value of European Toys Market, (In US$ Billions), 2009-2014
Figure 11: European Toys and Games Market, (In US$ Millions), 2013
Figure 12: Forecasted Value of European Toy Market, (In US$ Billions), 2015-2020
Figure 13: Germany Toys Market, (In US$ Billions), 2009-2014
Figure 14: Forecasted Germany Toys Market, (In US$ Billions), 2015-2020
Figure 15: Preferred Purchasing Channel in Germany
Figure 16: Traditional Toys and Games Sales Breakdown in Germany, 2014
Figure 17: France Toys Market, (In US$ Billions), 2009-2014
Figure 18: Forecasted France Toys Market, (In US$ Millions), 2015-2020
Figure 19: Market Size of Toys Industry in Asia Pacific, (In US$ Billions), 2009-2014
Figure 20: Forecasted Market Size of Toys Industry in Asia Pacific, (In US$ Billions), 2015-2020
Figure 21: Indian Toy Market, (US$ Billions), 2009-2013
Figure 22: India - Market Share of Different Type of Toys, 2013
Figure 23: Sales of Toys and Games in China, (In US$ Billions), 2009-2014
Figure 24: China Toy Exports, (In US$ Billions), 2011-2015
Figure 25: Sales of Toys and Games in China, (In US$ Billions), 2015-2020
Figure 26: Size of Japan’s Toy Industry, (In US$ Billions), 2010-2014
Figure 27: Forecasted Size of Japan’s Toy Industry, (In US$ Billions), 2015-2020
Figure 28: Latin America Traditional Toys and Games Value Sales, (In US$ Billions), 2010-2014
Figure 29: Forecasted Latin America Traditional Toys and Games Value Sales, (In US$ Billions), 2015-2020
Figure 30: Traditional Toys and Games Value Sales, RSP, (In US$ Billions), 2013-2019
Figure 31: World Percent of Population less than 15 years, 2014
Figure 32: Crude Birth Rate trends, (Per 1000 People), 2014
Figure 33: North America Falling Video Games Growth Rate, %, 2009-2013


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