Mindsailing Scores Awards Hat Trick with IMA, Summit Creative and APEX Nods

MINNEAPOLIS - June 9, 2015 - PRLog -- Mindsailing kicked off the summer with a handful of accolades for its recent campaigns. The collection of wins included a Best In Class Award from the Interactive Marketing Association, as well as nods for the agency's work on magazines and brochures.

"Many of our clients are focused on delivering a meaningful, digital experience to customers on both desktop and mobile, and they recognize that these efforts create a stronger brand experience when they can be supported offline as well," explained Julie Mackenzie, CEO for Mindsailing. "We're thrilled to be recognized for our work in both the digital and print mediums because it demonstrates their the value of an integrated approach."

Recognizing excellence in digital planning, design, usability and development in the healthcare category, the Best in Class IMA honored the agency's work on Exploring the Provider Journey, a website to help their client's sales team guide prospects through the complex conversation around the shift to value-based care. Mindsailing previously won a Best in Class IMA for its work in designing and developing a new website for GHR, a private foundation committed to transformative change in health, education and global development.

Additional awards wins included:

Summit Creative Awards - The Summit Creative Awards recognize creative excellence for small- and medium-sized agencies. Mindsailing earned a Bronze award for its work on the risk-related magazine, ​Risk Matters on behalf of a healthcare client, as well as a Silver award for developing a brochure to onboard new parents of students at Breck, a K-12 college preparatory school located in the Twin Cities.

APEX Awards - Mindsailing received two APEX awards, which are awarded to communicators in corporate and nonprofit settings for excellence in graphic design and editorial content, as well as effectiveness of communications. Mindsailing's two wins included recognition for the Exploring the Provider Journey website and sales tool, as well as its risk-related magazine, Risk Matters.

About Mindsailing
Mindsailing is an independent, full-service agency based in Minneapolis. We help businesses transform with strategy, social innovation and honest, compelling, integrated communications. We support the process from research, strategy and ideation through creative development, production and analytics. We've used this process to develop the full gamut of tactics including: mobile apps, search and social campaigns, events, websites, collateral and direct mail.