Phoenix Strategic Advisors Helps Companies Embrace Change with Innovative "Renew, Predict, Measure" Strategy

Phoenix's Original Market Research Focus Leads Off with Higher Education Survey
By: Phoenix Strategic Advisors
 
Phoenix serves high profile clients in both industry and academia
Phoenix serves high profile clients in both industry and academia
LAKE FOREST, Ill. - June 8, 2015 - PRLog -- Continuing with the success and client-serving model of his former consultancy, Griffin Strategic Advisors, Phoenix Strategic Advisors founder Michael Shea has brought together a group of senior corporate executives and senior consultants with deep experience in strategic planning, brand positioning, growth diagnostics and predictive analytics to serve both industrial and academic clients.

The firm's "Renew, predict, measure" strategy acknowledges the fact that change is inevitable, and helps clients embrace that change to drive improved performance, new products and greater levels of success. "But in an era of change and renewal, we still need some reassurance and predictability," said Phoenix Strategic Advisors president and founder, Michael Shea, PhD. "Ensuring success by maintaining control over the future with tactics like predictive analytics, and then applying impact-based measurements to understand the importance of each new success, is what will drive future sustainable growth."

This framework helps ensure the success of any new product offering, growth strategy, acquisition or marketing campaign, and the Phoenix Strategic Advisors team has helped corporate clients like Detroit Diesel, Chevron, Rand McNally, Rust-Oleum, Luxottia, Viking Range and Sears achieve predictable growth. In academia, the team has been able to assist clients including Chicago, Stanford, Harvard, Northwestern, Duke, Wake Forest, Case Western, and Emory better serve their students and achieve their most strategic goals.

In addition to strategic consulting with measurable and predictable growth outcomes, Phoenix Strategic Advisors has a strong market research component. Their ongoing college education survey gathers detailed information on how college graduates feel about the value of their education, and the results will help Phoenix's higher education clients make important changes and improvements.

"We are particularly focused on bringing a predictive analytics foundation to our clients in both industry and academia," added Shea. "Traditional analytics is purely backwards-looking and based on historical viewpoints, while predictive analytics incorporates market dynamics to more accurately predict future trends."

About Phoenix Strategic Advisors

Phoenix Strategic Advisors was founded by Michael Shea, previously co-founder of Griffin Strategic Advisors. Phoenix continues the great success and client-serving model of Griffin Strategic Advisors, and believes that the best strategies are continually re-evaluated and refreshed to meet today's increasingly dynamic marketplace. The consultancy's partners are a blend of senior corporate executives and senior consultants, serving high profile clients in both industry and academia. Phoenix's "Renew/Predict/Measure" strategy helps clients embrace and plan for change, ensure success through tools such as predictive analytics, and use impact-based measurements in all strategic initiatives.

Media Contact
David Schutzman
david@davidschutzmanmarketing.com
203 550-8551

Photo:
https://www.prlog.org/12463611/2
End



Like PRLog?
9K2K1K
Click to Share