Xooker Selects Scoppechio as Advertising Agency

LEXINGTON, Ky. - May 14, 2015 - PRLog -- May 14, 2015.  Lexington, KY.  Xooker, a game changing next generation advertising and consumer engagement platform launching in late summer of 2015, has named Scoppechio, the Louisville-based agency formerly known as Creative Alliance, as its advertising partner.

Already taking the technology world by storm, Xooker was looking for a company that would help set it apart. Scoppechio will develop strategies for the mobile-first technology company that will support its launch and branding.

“Xooker is unique.  We want it to reflect that uniqueness in a distinctive look and feel that engages users and invites discovery of new restaurants, retailers, and brands and greater participation with those the consumers like. We want it to be fresh, exciting, useful, and fun” Xooker CEO Tom Nickell states.

Scoppechio, represents a wide range of brands including Yum! Brands, Longhorn Steakhouse, Einstein Bros Bagels, GE, Humana, and KCTCS. Its ability to represent clients from a variety of fields is what caught the attention of Nickell.

“When I saw the quality and impact of branding Scoppechio creates for its clients,” says Nickell, “I knew they would be the perfect fit to take Xooker to a completely new level as a disruptive force in mobile marketing.”

Xooker combines messaging, automatic check-in, deals, games and rewards for local and national restaurants and retailers to get new customers, and keep them.   With Xooker, merchants match the right messages at the right time for consumers, providing valuable information and offers to their customers on products and services they want.  For those times Consumers are not shopping or dining, they can play games and earn points toward rewards at their favorite places while they play.

“From the first time we heard about Xooker and what it was bringing to the market, we knew we were interested in linking our talents. They are providing ways to engage with consumers that marketers are looking for.  We are excited to challenge ourselves creatively and innovatively to brand such an innovative company. ” Scoppechio President Toni Clem says.

Stay tuned for more exciting news from Xooker as its official launch date approaches.

About Xooker, LLC.

Xooker (pronounced “Zooker”) provides a next generation advertising and consumer engagement platform … mobile, location aware, personalized, and fun.   Xooker overlays analytics with a powerful combination of engagement tools that includes messaging, deals, coupons, automatic check-in, games and rewards.  This unique mobile-first consumer engagement platform enables local and national merchants to both get new clients, and keep them as profitable repeat customers.  The platform includes a suite of games that can be branded so even local, independent merchants can keep consumers engaged in a fun way. Xooker was started in 2013 and is headquartered in Lexington, KY, with offices in St. Louis, MO, and Mountain View, CA.

About Scoppechio

Scoppechio is an independent, full-service advertising agency located in the heart of the Louisville business district. With over 165 employees, it serves a broad portfolio of clients in restaurant, healthcare and B2C verticals. Founded in 1987 and the largest agency in Kentucky, Scoppechio provides a broad range of strategic communications services that includes broadcast, digital, print, multicultural and experiential marketing programs. Clients include restaurant brands from Yum! Brands to Darden, plus GE, LG&E, CHS (Community Health Systems), Thorntons and Kentucky Travel & Tourism. To learn more, visit Scoppechio.com (http://www.cre8.com/)

Media Contact:

Paola Ogadzhanova, 866-430-4751 ext. 116

POgadzhanova@Xooker.com

Investor Relations Contact:
Conrad R Carney II, 859-309-4410

CCarney@Xooker.com