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Follow on Google News | Condo.com Adds Associate Publisher and Director of Digital Content to the Growing PlatformBy: condo.com “It’s an honor—and definitely a challenge,” Collins explained, “as a the category-defining portal for condos, our online content is the most important tool we have for building brand, increasing visitor traffic, and establishing Condo.com as an objective authority in the space. So with the tremendous opportunity comes immense responsibility.” Collins brings a uniquely diverse collection of experiences and ideas to the table. Having spent the last decade working as a business analyst and career copywriter in the Consumer Finance and Healthcare industries, he has ghostwritten major financial textbooks and created newsletters that have closed over $1 million in sales. Collins’ goals with Condo.com are crystal clear. In his first 60-days in the new position, he implemented solutions to unify the Company’s voice and writing style; leading to more consistent communication across the Company’s blog, social media and guest posts. Second, he’s begun to work with the Company’s property curation team to create more user-centric and informative content - creating better user engagement and return traffic. Finally, he’s working with large third-party media companies that are interested in publishing Condo.com’s closed sales data and related content on their sites and print media channels. “It’s all about communication,” “In order to become a leading publisher in the space, we knew we had to amplify and enhance our internal content creation and our ability to better interface with third-party media sources. This is a key hire for us and one that supports our external goals of better user experience for site visitors and our on-going search engine optimization” Collins expects 2015 to be an important year for Condo.com and the other eRealEstate Holdings portals – Houses.com and Property.com. “We’re a household name waiting to happen”, concluded Colins when asked about the opportunity to make an impact. About Condo.com Condo.com is a global real estate marketplace for listing, searching, buying, selling and renting condominiums. Located at the “category- Condo.com is part of the portfolio of digital real estate properties owned by eRealEstate Holdings, which includes Houses.com and Property.com. These portals are considered some of the world’s largest online marketplaces for real estate, with more than five million active properties for sale and rent in the U.S. and more than 70 countries worldwide. The sites collectively receive more than 20 million unique visitors per year and deliver highly qualified buyers and renters to a global network of brokers and agents. The privately owned company has headquarters in Miami. Visit: www.condo.com End
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