BEST WESTERN PLUS French Lick Joins World’s Largest Hotel Chain With Ribbon Cutting Ceremony Slat

INDIANAPOLIS - April 30, 2015 - PRLog -- The May 7 ceremonial ribbon cutting will take place with local officials at 6 PM. The general public is invited to visit and tour the hotel at 7:30 PM following the 6 PM ribbon cutting ceremony.

Owned by French Lick based C&B Hospitality, LLC and managed by Indianapolis based General Hotels Corporation, the hotel features 68 well-appointed guest rooms including 5 extended stay rooms. Each guest room is equipped with a flat screen TV, microwave and refrigerator, Keurig coffee/tea brewer, spacious desk, iron and ironing board along with a hair dryer. The hotel offers complimentary breakfast daily, complimentary local calls and wireless Internet access, an indoor swimming pool and fitness center.

“Best Western is proud to welcome the BEST WESTERN PLUS French Lick to our chain,” said Ron Pohl Williams, vice president, North American development for Best Western International. “This property gives guests a quality lodging option when traveling to French Lick, IN.”

The hotel is ideally located near the area’s major attractions including French Lick Casino, the Spring Stadium 4 Theatre, The Indiana Railway Museum, Big Splash Indoor Waterpark, French Lick Artisan and Balanced Bodywork & Massage. French Lick Winery, Paoli Peaks, Lark Valley Zip Lines, French Lick Zip Lines, Marengo Cave, Cave Country Canoes, Shotz Miniature Golf and Laser Tag, Patoka Lake, Lake Marina, French Lick West Baden Indoor Karting and Spring Mill State Park are nearby. Holiday World & Splashin’ Safari is within a short drive.

Travelers can contact the property directly at 812-936-0520 for reservations and special packages. Guests can also enroll in Best Western Rewards®, the brand's free frequent-stay program. Best Western Rewards is one of the industry's most generous rewards programs and one of few that is truly international. With more than 4,000 locations in 100 countries, Best Western makes it easy for members to earn points redeemable for global free room nights with no blackout dates, dining, shopping and entertainment gift cards, gas cards, airline miles and more. Now more than ever, Best Western Rewards is helping our leisure and business customers travel “smart.” Learn more about the program at www.bestwesternrewards.com.

Reservations may be booked now by calling the hotel at 812-936-0520 and for dates after June 17 by calling Best Western International’s 24-hour, toll-free reservations number at (800) WESTERN. Reservations are also available from Best Western International’s Web site at www.bestwestern.com/PLUSFrenchLick.

About Best Western International, Inc. Headquartered in Phoenix, Arizona, Best Western International, Inc. is a privately held hotel brand with a global network of 4,000+* hotels in more than 100* countries and territories worldwide. Best Western offers six hotel products to suit the needs of developers and guests in every market: BEST WESTERN®, BEST WESTERN PLUS®, BEST WESTERN PREMIER®, BEST WESTERN PLUS EXECUTIVE RESIDENCY^SM, Vīb^SM and BW Premier Collection ^SM. Now celebrating 69 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and online and mobile booking capabilities. More than 22 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western hotel worldwide. The brand’s partnerships with AAA/CAA, Minor League Baseball, and Harley-Davidson® provide travelers with exciting ways to interact with the brand. Best Western continues to set industry records and accolades, including Business Travel News naming BEST WESTERN and BEST WESTERN PLUS as the best mid-price and upper mid-price hotel chains, four consecutive Compuware Best of the Web gold awards for best hotel website and six consecutive AAA/CAA Hotel Partner of the Year awards. Best Western branded hotels worldwide won four times more TripAdvisor Certificate of Excellence awards than industry average.

About C & B Hospitality, LLC

C & B Hospitality, LLC is an owner/operating company of Best Western Plus French Lick.  This new facility is a 68-room hotel approximately 1 mile from downtown and .7 mi from French Lick Resort.

About General Hotels Corporation

General Hotels Corporation (GHC) is a leading hospitality management company operating branded full and select-service hotels and independent hotels. The Company provides hotel owners comprehensive property management services including revenue management.  With over 50 years of experience, GHC currently operates 43 hotels located throughout the Midwest totaling over 4,000 guest rooms. The Company’s managed hotels operate under well-known brands including Courtyard by Marriott, Crowne Plaza, Holiday Inn, Holiday Inn Express, SpringHill Suites by Marriott, Homewood Suites by Hilton and Best Western.  GHC is a privately held company headquartered in Indianapolis, IN.  For additional information please visit the Company’s website at www.genhotels.com.

For more information or to make a reservation, please visit bestwestern.com (http://www.bestwestern.com).