The Big Hook - A New Brand of Global Leadership Launches Today in Ottawa, Canada

OTTAWA, Ontario - March 13, 2015 - PRLog -- OTTAWA, Canada – Friday, March 13, 2015 - The Big Hook announced today that a new, fresh brand of leadership is coming to the market. Moving away from the traditional models of leadership, The Big Hook brings a fresh, modern format to the market for the young, high potential global leader stepping into the shoes of the baby boomer. The Big Hook will feature a one-of-a-kind experience in one of the world’s most impressive cities – Ottawa, Canada. Leading coaches and leading thinkers will take advantage of leading technology in a four-day session within some of Canada’s greatest historical landmarks. Big Hook leaders will also step into the future in organizations that are leading the next wave of business.

But, the experience in Ottawa is only the first step in the three tiered, holistic process. Step two enriches the Big Hook experience in Ottawa by connecting the group and sustaining the growth through long-term peer group coaching over a one year period. Step three leverages technology by further connecting the Big Hook peer group, coaches and leading thinkers through a “Simply Hooked” App where the young, global peer group stay connected and share experiences.

Ottawa, Canada natives John Haime and Julien Leblanc, Partners in the Big Hook, explain the decision to create something fresh … and timely. “We created The Big Hook for a number of key reasons including giving young, high potential leaders something that will inspire and connect them. Working globally, we have seen many models for leaders that have attempted to move the needle, but we don’t see the needle moving. Further, data by very reputable groups tells us that people are not engaged in their work. The traditional models are not working and, from what we’ve seen, cannot be effective in the new age of the human workplace. The Big Hook will utilize new, fresh ideas and new technologies while keeping a foot in the past to learn from it. This new brand of leadership will engage and connect the next generation of leaders in a modern, inspiring format. It will help them identify what they need to grow and get results.”

The inaugural Big Hook experience runs from Monday, October 5 to Thursday, October 8, 2015. Beginning in 2016, The Big Hook experience will run twice annually - in the spring (May) and fall (October) – both in Ottawa, Canada.

The exclusive experience is limited to 40 participants who will apply and be chosen through a selection process. The Big Hook is open to leaders from around the globe.

To learn more about the Big Hook – please see www.thebighook.org.

Contact:

Geoff Schaadt, Partner

The Big Hook
geoff@thebighook.org

(613) 407-2147

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