Follow on Google News News By Tag * Social Media Channels * Social Media Marketing * turn Tweets into customers * SocialCentiv * Bernard Perrine * More Tags... Industry News News By Location Country(s) Industry News
Follow on Google News | SocialCentiv Clients Say Time Spent on Twitter Is Time Well SpentFor Some, Five Hours a Month on Twitter Yields 40 New Customers
By: SocialCentiv “This gives businesses a unique opportunity to turn Tweets into customers,” says Bernard Perrine, CEO and co-founder of SocialCentiv (http://www.socialcentiv.com) For example, owners who hustle business on Twitter using SocialCentiv have found that they can respond to 30-50 leads per hour. And others have generated more than 40 customers per month by devoting just 10-15 minutes a day replying to Tweets that the software flagged based on keywords and location. Sales vs. Engagement The difference between engaging in relevant conversation on Twitter and random, high-pressure sales methods is perhaps the same experience you might get walking through a mall. “It’s the difference between being accosted from someone at a kiosk wanting to demo a miracle hair product and walking into a beauty store looking for a recommendation on a hair care product,” says Perrine. “The first situation is ‘pushy’ because you have no need for that hair product at that given time. The latter is appreciated and helpful, because you were actively seeking a much-needed solution provided by the business." Why Switch from Facebook to Twitter? Many business owners use Facebook to engage with their customers socially – in fact, 94 percent of marketers, according to a recent report (SocialMediaExaminer (http://www.socialmediaexaminer.com/ But Twitter has a lot of advantages: · Twitter’s community is more active. More than 100 million daily active Twitter users post 500 million Tweets a day, according to a www.sec.gov filing. That means the average Twitter user posts five times a day, compared to Facebook users who post less than once a day (kissmetrics.com (http://blog.kissmetrics.com/ · Twitter reaches a different demographic. While the over 25 crowd is growing on Facebook (Time (http://business.time.com/ · Twitter gives you more for your money. Twitter drives more clicks than Facebook (MarketingProfs (http://www.marketingprofs.com/ One SocialCentiv sports retailer says his early engagement attempts on Facebook only took him so far. “I only reached a small circle of people who already knew about us. SocialCentiv gives me the ability to reach outside my circle. Instead of broadcasting my business, I listen to who’s talking and find out what they need. There is a strong purchase intent to the conversations, and that’s an easy sale,” he says. About SocialCentiv In August 2014, HipLogiq integrated its portfolio of Twitter marketing applications under a single product line, SocialCentiv. Now, businesses can visit SocialCentiv.com and find a user-friendly, do-it-yourself Twitter marketing tool that makes it easy to create a campaign that tracks keywords and reaches relevant consumers with greater precision by targeting local Tweets. You can be part of the most relevant Tweets as they happen, spot opportunities first, and make a name for yourself with SocialCentiv. Since May 2013, SocialCentiv has received $12M in two rounds of funding. For more information, go to www.socialcentiv.com, like us on Facebook (https://www.facebook.com/ For more information, contact Karen Carrera, TrizCom, 972-207-1935, karen@trizcom.com or @kjcarrera. End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|