Astellia boosting experience of 70M subscribers at Smart Philippines

Astellia successfully implements CEM Platform at Smart Philippines to increase customer loyalty and network performance.
 
Feb. 5, 2015 - PRLog -- Singapore, February 5th 2014 -Astellia, leading provider of network and subscriber intelligence for mobile operators, confirmed today that it is helping Smart, the largest mobile operator in the Philippines and one of the strongest industry players in South East Asia, pro-actively bring network quality, operational efficiency and subscriber experience up to a higher level.

In the Philippines, where mobile penetration continues to grow and competition is fierce, Smart has to manage complex multi-technology networks which are experiencing important data traffic surge due to the greater usage of multimedia content and the significant increase of smartphones. Smart found in Astellia a key partner that provides a vendor-independent solution and a solid expertise in voice & data service optimization.

Astellia has deployed a Service Management Platform solution covering Smart’s 2G and 3G networks. Through a unique set of personalized dashboards Astellia provides in real-time a very comprehensive view of network quality and service usage; the solution is therefore used on a daily basis by more than 50 employees to investigate customer complaints and take proactive measures.

Smart benefits also from on-site presence of Astellia’s experts who assist them and ensure the transfer of skills and knowledge to Smart’s service quality, operations and customer care teams.

“This partnership is a great achievement for Astellia in one of the fastest growing markets in Asia. We are honored to be recognized by Smart as a strong solution provider for the optimization of their mobile network infrastructure and help them guarantee premium voice and data quality to their 70 million subscribers.” said Marc Le Stunff, Managing Director ASEAN at Astellia.

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Tags:Astellia, Smart, Cem
Industry:Telecom
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