Cyber Monday Gaining Popularity

Cyber Monday has become a popular digital alternative to Black Friday
 
NEW YORK - Nov. 30, 2014 - PRLog -- Cyber Monday has become a popular digital alternative to Black Friday as many shoppers choose to stay warm at home and avoid the crowds. Cyber Monday sales have been affected by social referrals, mobile and tablet traffic as smaller devices get more powerful.

Cyber Monday is a marketing term for the Monday after Thanksgiving in the United States The term "Cyber Monday" was created by marketing companies to persuade people to shop online. The term made its debut In November 2005.

According to Information Compiled by Wright Communications Worldwide Inc. In 2013, Cyber Monday online sales grew by 20.6% over the previous year, hitting a record $2.29 billion. Sales in November and December will rise 4.1%, to $616.9 billion, the highest increase in 3 years.

Consumers buying goods off their mobile phones accounted for $419 million of online sales. Tablets, on the other hand, accounted for $290.8 million (12.7 percent) of overall online sales Apple users spend more than Android users. IOS sales reached 14.5 percent of all online sales, compared to 2.6 percent for Android.

Wright Communications Worldwide Inc, a Marketing and PR Firm helps brands and corporations deliver outstanding campaigns and results. A key objective is to communicate information to multicultural consumers using Integrated Marketing Communications For additional information visit wrightcommsgroup.com

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Contact
Al Wright
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Tags:Cyber Monday, Black Friday, Apple, Android
Industry:Advertising, Financial
Location:New York City - New York - United States
Subject:Deals
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