Retailer Celebrates "Give Back Friday" Instead of "Black Friday" to Support Charity

NEW YORK - Nov. 28, 2014 - PRLog -- Tusodo.com, the online destination for the on-the-go woman, is opting out of the traditional retail approach of offering deep discounts on Black Friday. Instead, this business is celebrating Give Back Friday and donating a percentage of sales made on 11/28/14 to a charitable organization. “It just feels like the right way to celebrate the spirit of giving this season,” said Teju Owoye, CEO and Founder of Tusodo. “Instead of focusing on giving our customers short-term discounts, we want to help them make a long term impact by giving a percentage of the money that they spend at Tusodo to a worthy cause.”

Tusodo will surprise the charity that will receive the proceeds from Give Back Friday on Christmas Day. “This organization has been working so hard to deliver essential supplies to families in need around the world,” Ms. Owoye revealed. “It is our pleasure to pay it forward and reward them for all of the amazing work that they do each and every day of the year.” The chosen charity will be revealed throughout all of Tusodo's social media channels on their website.