queue And the South Carolina Optometric Physicians Association (SCOPA) Enter Into Partnership Agreem

COLUMBIA, S.C. - Nov. 24, 2014 - PRLog -- The South Carolina Optometric Physicians Association (SCOPA), and queue llc, a strategic marketing communications firm with offices in Columbia, SC and Raleigh, NC, have formed an exclusive partnership that will give SCOPA members a new member benefit option. Beginning January 2015, SCOPA members will be able to purchase discounted packages of professionally designed, high quality marketing and educational materials through SCOPA. The materials will be designed by queue, an advertising and marketing communications agency with an extensive background in healthcare marketing. The joint announcement was made today by Juana Quick, president of queue and Dr. Bob Branch, president of the SCOPA Board of Directors.

“We are thrilled to offer our members this wonderful membership benefit,” said Branch. “It’s important that optometric physicians demonstrate the high quality of comprehensive eye care we can deliver to our patients.  Because we are busy taking care of our patients, we don’t usually have much time to devote to designing and printing practice materials. We are pleased to be working with queue in offering SCOPA members quick and affordable access to high-quality marketing materials that will be representative of the high quality of care we provide.”

The queue creative team will design various template pieces that individual optometric practices can customize with their logo, address, phone number, website and other relevant information. The agency will initially create three package options from which SCOPA members can choose – The Essential Package, The Signature Package and the Elite Package. Individual optometric practices will also have the option of working with the agency at a discounted rate to develop custom marketing materials for their practice.

“We’re excited to offer the services of our agency to the members of the SCOPA,” said Quick.  “We look forward to working with the SCOPA leadership in the development of professionally designed marketing materials that will give their members the tools they need to educate patients about the importance of comprehensive eye care while continuing to build their practices.”

For more information about SCOPA, contact Marketing and Membership Coordinator, Anna Balderson at abalderson@sceyedoctors.com, 803-799-6721 (toll-free 1-877-799-6721) or visit sceyedoctors.com.

queue’s Columbia, SC office is located at 2730 Devine Street, and the Raleigh, NC office is located at 2840 Plaza Place, Suite 325. For more information, call queue at 803-256-2006, 919-424-7544 or visit wearequeue.com.

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About SCOPA

The SC Optometric Physicians Association is an Association of primary care providers dedicated to ensuring visual welfare and ocular health of the citizens of South Carolina.  This is accomplished by advancing the profession of optometry through legislation, education, cooperation and interprofessional relations.

About queue

queue is a full service, regional advertising agency with locations in North and South Carolina. Our team is comprised of extremely talented, creative and energetic individuals with 100+ years of combined experience in the field. At queue, we are focused on building brand and getting resultsfor our clients. We do this by carefully interweaving a variety of marketing tactics – print, public relations, interactive, broadcast, social media and more – into a strategic marketing plan designed to not just meet, but exceed our clients’ expectations. In fact, surpassing expectations is exactly what we do. Visit wearequeue.com for more information call us at 803-256-2006 or 919-424-7544.