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Follow on Google News | The Undress Wins Good Morning America’s Shark Tank Your Life Fashion Face OffSan Diego's based company and invention, The Undress, pitched their product and live demonstration on national TV with Good Morning America and won its Shark Tank Your Life Fashion Face-Off
The Undress is a fashionable, mobile changing room that allows women to change clothes in public without ever getting naked. During their 30-second pitch on Friday, co-founder April Estrada described The Undress and its solution for women who need to change on-the-go while other members of the team, Nikki Jimenez and Monique Ramos demonstrated how The Undress works by changing in and out of their outfits on live television. “The whole process was such a rush!” said Estrada, co-founder of The Undress along with inventor and co-founder, Dennis Caco. “The Good Morning America segment was our national television debut and we were honored to show it off in front of Shark Tank’s Daymond John! He was so excited about The Undress!” The Undress faced off against another fashion project, Freedom Pants, which allows men to be fashionable and replace the need for a diaper bag. At the end of the segment, GMA host George Stephanopoulos & Shark Tank's Daymond John chose The Undress as the Fashion Face-Off winner and presented a gold shark trophy to the team. The Undress is currently creating a waiting list for those who wish to purchase an Undress. They finished their 39-day Kickstarter campaign on November 1, raising more than $615,000 in pledges, becoming the number one most funded women’s fashion Kickstarer project to date. For more information please visit http://www.theundress.com or contact Nikki Jimenez at nikki@theundress.com. End
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