Dynamics Marketing Partner Coffee + Dunn Named in New Gartner Report

DALLAS - Nov. 20, 2014 - PRLog -- Gartner’s recently issued Magic Quadrant for Integrated Marketing Management (http://www.microsoft.com/en-us/dynamics/analyst-coverage-awards.aspx) moved Microsoft to the Challengers quadrant—and noted Coffee + Dunn’s (http://www.coffee-dunn.com/) role in the achievement. C+D is the most experienced Dynamics Marketing (http://www.microsoft.com/en-us/dynamics/crm-marketing.aspx) partner in the U.S., with more implementations—as well as the largest single implementation in terms of number of users and scope—since the 2012 introduction of Microsoft’s marketing platform.

“We are pleased to receive this important recognition from Gartner (http://www.gartner.com/),” said Thomas Manders (http://www.coffee-dunn.com/our-team/), co-founder and managing director of the Dallas-based marketing capabilities firm. “Coffee + Dunn’s team of marketing, operations and technology specialists has been in the forefront in developing the MDM product training, documentation and implementation methodology that helps midmarket companies automate the customer acquisition process, more closely align sales and marketing, and drive revenue.”

Microsoft Dynamics’ momentum as a broad, integrated marketing management solution was attributed by Gartner, the world's leading information technology research company, to its ongoing investment as well as its growing partner channel. Coffee + Dunn, a Certified Dynamics Marketing Partner (http://www.coffee-dunn.com/microsoft-dynamics), is recognized as a leading partner. The firm has implemented the most recent versions of the software, including those released prior to Microsoft’s acquisition of MarketingPilot. In addition C+D has provided product development input to Microsoft for more than two years, and was recently selected to be an exclusive preview program participant for MDM’s next release, Electra.

“Our success with MDM is testament to Coffee + Dunn’s ability to leverage extensive understanding of how marketing organizations work, and what it takes to make them more efficient and effective,” said Eric Rotkow (http://www.coffee-dunn.com/our-team/), C+D’s co-founder and consulting director. “As a Microsoft partner focused exclusively on marketing, we know what it takes to transform marketing organizations to significantly improve scalability, efficiency and performance,” he said.

The global availability of the comprehensive set of new Microsoft Dynamics capabilities is helping organizations market smarter, sell more effectively and engage and care for customers in the right way at the right time while nurturing their relationships, according to a Microsoft statement about the recently released report.

Integrated marketing management (IMM) represents the marketing strategy, process automation, and technologies required to integrate people, processes, campaigns, channels, resources, and technologies across the marketing ecosystem, according to Gartner.

About Microsoft Dynamics

At the heart of every successful business are the people who make things happen. Microsoft Dynamics designs modern business solutions that empower individuals with intuitive tools that allow them to do their best work. Our proactive, easy-to-use business applications adapt to the way people and systems work, enabling businesses to rapidly deploy and be forward-looking in an ever-changing world. Microsoft has more than 40,000 customers and 4.25 million users using Microsoft Dynamics CRM/Marketing. For more information visit Microsoft Dynamics (http://www.microsoft.com/en-us/dynamics/crm-marketing.aspx) on the web.

About Gartner
Gartner, Inc.  is the world's leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, we are the valuable partner to clients in over 9,000 distinct enterprises worldwide. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, Gartner works with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Conn., USA, and has 6,400 associates, including more than 1,480 research analysts and consultants, and clients in 85 countries. For more information, visit Gartner (http://www.gartner.com/) on the web.

About Coffee + Dunn

Coffee + Dunn is an expert in developing marketing capabilities, and is a premier Dynamics Marketing consulting firm. The Coffee + Dunn team brings nearly a decade of sound marketing advice, expert guidance and transformative implementations to clients worldwide, including T. Rowe Price, Protective Life and Jockey International. C+D improves the quality and effectiveness of B2B and B2C sales and marketing organizations by leveraging leading technologies to increase speed and scale; realigning processes and people to create competitive agility; and applying strategies to measure performance. The firm’s unique approach bridges sales and marketing by connecting customers to scalable marketing capabilities. For more information visit Coffee + Dunn on the web, or call 1-800-664-9910.