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Follow on Google News | Interactive Intelligence Hires New Chief Marketing OfficerNew CMO Jeff Platón brings 20-plus years of marketing and product management experience drawing on former cloud and security roles at tech giants Cisco and McAfee
By: Interactive Intelligence Platón, who replaces former CMO Joseph A. Staples, brings with him more than 20 years of marketing and product management experience specializing in IT security, networking, cloud, and communications technologies. “Jeff is an expert in using digital marketing strategies to improve customer acquisition and revenue generation,” As Interactive Intelligence CMO, Platón will manage the company’s global marketing team comprised of product marketing, corporate marketing, public relations, channel programs, global alliances, and advertising. “I’m especially excited to join Interactive Intelligence because I believe it has the right technology, leadership, and vision to quickly become a frontrunner in the cloud industry,” Platón said. “I look forward to applying my expertise to help Interactive Intelligence customers easily and quickly evaluate, purchase, and deploy the company’s growing portfolio of innovative cloud and on-premises solutions.” Prior to joining Interactive Intelligence Platón served for 12 years in vice president marketing roles for leading global networking company Cisco Systems. At Cisco, Platón helped to develop worldwide go-to-market strategies for the company’s virtual mobile cloud workspace, remote expert, and IT security solutions. During his tenure at Cisco, Platón received numerous awards, including Cisco’s Marketing Excellence Award two years in a row, and its Outstanding Engineering Award two years in a row. Previously, Platón had been CEO and president of network security management firm AlertSoft, and vice president of marketing for McAfee, the world's largest security technology company. Platón’s employment at Interactive Intelligence is effective immediately. -Ends- Photo Caption: Jeff Platón, newly appointed chief marketing officer at Interactive Intelligence About Interactive Intelligence Interactive Intelligence Group Inc. is a global provider of software and services designed to improve the customer experience. The company’s 6,000-plus customers worldwide have benefitted from its cloud and on-premises solutions for contact center, unified communications, and business process automation. Interactive Intelligence is among Software Magazine’s 2014 Top 500 Global Software and Service Providers, and has received a Frost & Sullivan Company of the Year Award for the last five consecutive years. In addition, Glassdoor honored Interactive Intelligence with its 2014 Employees’ Choice Award as one of the Best Places to Work in the U.S., and Mashable ranked Interactive Intelligence second on its 2014 list of the Seven Best Tech Companies to Work For. The company was founded in 1994 and employs more than 2,000 people worldwide. Interactive Intelligence is headquartered in Indianapolis, Indiana and has offices throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific. This release may contain certain forward-looking statements that involve a number of risks and uncertainties. Factors that could cause actual results to differ materially are described in the company's SEC filings. Interactive Intelligence is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners. Product Information Contact: Mr. Shaheen Haque Turkey & Middle East Territory Manager Interactive Intelligence Middle East Dubai, UAE Direct phone: +971(4) 4347217 Mobile: +971 (50) 4573186 Email: shaheen.haque@ End
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