TDI Takes Britannia on a Massive DMRC Advertising Campaign at 18 Metro Stations

Nov. 11, 2014 - PRLog -- TDI International India (P) Limited, the leading Delhi Metro Advertising Agency, has launched a massive campaign for Britannia at 18 DMRC stations. The stations which were covered in this campaign, which started around the beginning of the festive season, are Shahdara, Welcome, Seelampur, Shastri Park, Kashmere Gate, Tis Hazari, Pul Bangash, Pratap Nagar, Shastri Nagar, Inderlok, Kanhaiya Nagar, Keshav Puram, Netaji Subhash Place, Kohat Enclave, Pitampura, Rohini East, Rohini West, and Rithala.

Britannia is one of the oldest food products corporations in India. The popular biscuit company has gone for extended visibility at 18 continuous metro stations. The stations are among the busiest from the list of 35 where TDI has exclusive advertising rights. TDI’s ability to provide high impact branding solutions at continuous stations is set to receive a boost as the number of metro stations under its control is set to increase to 42.

The above metro stations are gateways to large industrial areas of the Delhi / NCR region and boost of target groups from different socioeconomic classes. Britannia has opted for this high impact advertising maneuver, offered by TDI, as a response to the stiff competition which the biscuit industry in India is facing.

About TDI International India P Limited

TDI International India P Limited is a leading Metro Advertising Agency in Delhi. Established in 1986, TDI commenced Airport Advertising from New Delhi and forayed into Delhi Metro Advertising in 2005. It rose to prominence in DMRC Advertising within a short period of time. With exclusive advertising rights at 35 Delhi Metro Stations, TDI is best placed in the industry to run dedicated and high impact Metro Advertising Campaigns. More information can be found at http://www.tdiindia.com/.

Contact

For Metro Advertising Solutions, please contact us at

42, Rani Jhansi Road,

New Delhi - 110 055, India

Phone: +91(11) 4253 4300

dmrc@tdiindia.com