BlueTech Research to Join WaterTAP in Supporting Water Technology Companies in Ontario

TORONTO - Nov. 11, 2014 - PRLog -- November 12, 2014 - The Water Technology Acceleration Project (WaterTAP), and BlueTech Research, are delighted to announce details of a collaboration agreement to further accelerate the success of water technology companies in Ontario via access to market intelligence resources through the BlueTech Research membership Insight Service.

Under the agreement, WaterTAP and BlueTech will work together to create preferential access for Ontario-based water tech companies to the BlueTech Research membership Insight Service. The BlueTech membership Insight Service will provide water technology companies with access to market intelligence and competitive landscape mapping resources via the online BlueTech 7.0 Intelligence Platform, as well as direct access to water technology market experts. The program involves three tiers of support, tailored to address the particular needs of companies at different stages in their evolution. Support ranges from à la carte access to specific market and technology Insight Reports through to bespoke strategic market entry support in consultation with industry experts from BlueTech Research & O2 Environmental.

“This partnership marks a wonderful opportunity for Ontario’s water technology startups and growth-stage companies,” said Dr. Brian Mergelas, CEO, WaterTAP. “Many early-stage companies operate in an information vacuum—it is vital that companies have an understanding of their technology development and commercialization path, a clear idea of the existing and future competitive landscape, and validation of the market potential and need for their technology. By supporting access to highly relevant market research, we can help Ontario-based companies to better understand the markets they are addressing, which can accelerate their growth and shorten timelines for commercialization and profitability.”

The opportunity offered by WaterTAP and facilitated by BlueTech Research will place a wealth of market and technology information in the hands of water technology startups.

“We are delighted to support WaterTAP’s mission to accelerate Ontario’s water technology success”, said BlueTech Research CEO, Paul O’Callaghan. “Our focus on innovation and deep domain expertise in the water sector allows us to identify market growth opportunities for our clients through our research-driven platform. In addition to counting many of the global water industry leaders among our clients, we have worked with some of the most high-profile successful water technology startups. We see many synergies between our core areas of research and WaterTAP’s mandate, so we are tremendously excited to begin supporting the excellent water technology companies in Ontario.”

This WaterTAP Market Insight Program will come into effect in December 2014, when specific details on the administration of the program and the application process will be announced.

For more information about this program, please contact Jonathan Grant (jon.grant@watertapontario.com) or Jeff Guild (jeff.guild@bluetechresearch.com).

About BlueTech Research

BlueTech^® Research, an O2 Environmental company, is the leading authority on innovative water technologies in the water market. BlueTech^® Research provides actionable insights to a global client-base on innovative and disruptive technologies, market direction, market opportunities, and access to intelligence on the companies innovating in the water space, providing clarity and analysis on emerging water technology market areas.

Our deep domain expertise and established industry track record is unrivalled in the water technology market place. We offer analyst directed advisory service encompassing a suite of intelligence products. To learn more please visit: www.bluetechresearch.com.

About WaterTAP

The Water Technology Acceleration Project was established in 2010 by the Government of Ontario. It brings private sector experience and guidance to helping water industry entrepreneurs gain access to the resources they need to successfully commercialize their products and services and grow their businesses. WaterTAP’s brand promise is: Water technology thrives here. To learn more, visit www.WaterTAPontario.com.

About the Ontario Water Technology Sector

Ontario is Canada’s financial and industrial centre, a thriving world water technology hub and an established gateway to North and South American markets. Ontario regularly plays host to public and private sector water interests from countries across the world. Ontario is home to more than 900 water technology companies, supported by over 200 research centres, incubators, accelerators and programs that encourage innovative water and waste water technologies and services. Ontario contains or borders on about one-fifth of the world’s fresh water. Several of its water sector technology clusters, including membrane filtration and ultraviolet disinfection, are world leaders.