LA Marketing Review How To Manage A Team Like A Real Leader

 
SPRINGDALE, Ark. - Oct. 18, 2014 - PRLog -- LA Marketing, Inc.

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LA Marketing Review How To Manage A Team Like A Real Leader

SPRINGDALE, AR, October 2014 – A quick glance at articles comparing leaders with managers might lead to the hasty conclusion that a leader is broad minded and benevolent, capable of thinking in terms of the long term and motivating and inspiring. The manager role is typically described as coping with the status quo, thinking for the short term and issuing orders from a comfortable chair behind a large wooden desk.

“Manager" refers to a position in an organization, while leadership is a quality. Some managers can also be excellent leaders. However, for new managers who want to guarantee they are seen as great leaders, here are some tips from LA Marketing:

Be yourself. Plenty of people will tell you how to act around your team. The key is to always be yourself. Don’t put up a front. Be genuine and stay true to who you are. It's easy to see through a charade.

Avoid looking at the other guy’s wallet. There are times when a commissioned salesperson who is doing well could potentially out earn a team leader. Never let small thinking get in the way of how people should be compensated and certainly never cap commission plans. Create an environment that defines and rewards individual and team success. Never let anyone else’s jealousy distract you.

Be informed. Develop multiple data sources in your organization. Don’t let a culture develop where it’s politically incorrect for you or anyone else to speak with other people in the organization. To be successful, you need feedback from your frontline employees and beyond. Identify your key opinion leaders and listen to them. Make sure they feel empowered to communicate with you because I guarantee you they’re communicating with other team members and influencing perceptions.

Manage behavior. A big part of the job is managing behavior. The minute some managers discover that this is a part of their job, they think it’s a kindergarten task. It’s not. You must ensure team behavior is in line with your organization’s values and that your team not only understand the company’s values but also never compromise them. As a manager, managing behavior is one of the most important things you can do to engender a vibrant culture and ultimately bring your company forward.

Put your mission and value statements into action. The point of these documents is not to just place a poster on the wall. When it comes to your mission and value statements, you must have a plan to put them in action. Communicate them over and over again. Your employees are the ones who will breathe life into these statements, and it is your responsibility to be sure these goals and values are clearly understood. The team will also pick up quickly on hypocrisy, when leaders post a set of values yet conduct themselves in a contrary manner.

Know the 20/60/20 rule. When your company is engaged in fundamental change, be sure you understand the 20/60/20 rule. This means 20 percent of your team will already be on board, and 60 percent of the team are winnable. And 20 percent will never be convinced, so don’t waste your time. Once you explain and implement the case for a change, the faster you can move forward with it. But always remember that you won’t win over everyone.

You may be good today but what about tomorrow? Sure, you as a manager may be in good shape now, but are you setting yourself up to succeed in the future? Keeping up with the trends, technology and what is happening in your organization and industry is essential to your company’s long-term success and growth. Develop your own personal plan and evolve and stay relevant. Don’t allow yourself to become a dinosaur.

Implement the three Ts. Whoever you are dealing with, follow the three Ts: respectful treatment, transparency and trust. When these are upheld, you set yourself up for a successful relationship that has flowing communication. When any of these are violated, you risk potentially losing a team member or damaging a relationship.

For additional information, contact a member of the LA Marketing administration team at press@lamktg.com

LA Marketing: A leading customer service, marketing, and advertising firm taking products to the masses through an interactive approach.

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