Mid-West Region “Analytics that Excite 2014” Summit

CINCINNATI - Sept. 18, 2014 - PRLog -- The featured keynote speaker will be Avinash Kaushik, Digital Marketing Evangelist for Google and the co-Founder of Market Motive Inc. Other special speakers include Hannah Poferl, Analytics Manager at the New York Times; Jesse Nichols, Industry Solutions & Partnerships team at Google; and Jordan Desender, Sales & Marketing Analyst for Red Roof Inn. These headlining speakers will be providing keynotes, panel discussions, and breakout sessions for this one-day analytics conference.

Inspired by the Google conference, this summit is the first of its kind in the Cincinnati and mid-west region. Whether you’re an analyst, marketing manager, director, VP or CMO – we all need data that excites. “Analytics that Excite 2014” will show you how to get the data you need, to make the decisions you want. It will be valuable for all business functions and analytics knowledge levels. Attending this event will provide you the knowledge, resources and confidence you need to architect, deploy and ACT on your marketing data using web analytics.

There will be numerous breakout sessions which will be beneficial not only for marketing and executive teams to make sense of the data, but also for technical teams to collect more accurate and valuable data from digital properties, primarily using Google Analytics.  Learn from our experienced keynote speakers about effective ways to leverage the product, free or Premium, as well as from other organizations how they are tackling marketing challenges and uncovering opportunities with their Analytics data.

Our speakers’ topics include ‘Building a Culture of Analytics,’ ‘Analytics for Enterprises,’ ‘Innovative Analytics,’ and more. We will also have industry experts from InfoTrust leading hands-on workshops for utilizing Google Analytics (including new Universal Analytics features and Google Tag Manager).

If you’re using analytics just to see what happened, you’re not really using analytics.

“Analytics that Excite” is open to all industries, companies, and individuals.  To purchase your ticket, visit goo.gl/h8zkm9today.