Increased Internet Usage Boosting Growth in the Consumer LBS Market in the US: Technavio Report

LONDON - Sept. 16, 2014 - PRLog -- TechNavio, an independent tech-focused global research firm, announced today the publication of its market research report on the Consumer LBS Market in the US 2014-2018. One key trend in this market is the increase in popularity of location-based games among youth. Users can play games in a restaurant, park, classroom, or any place convenient for them without need of a desktop.

“The increased adoption of location-enabled smartphones and tablets will drive the growth of the Consumer LBS Market in the US during the forecast period,” says Faisal Ghaus, Vice President of TechNavio Research.

“Moreover, the falling prices of smartphones will act as a catalyst for the incremental adoption of mobile LBS applications such as location tracking, friend finder, location-based advertising, location-based shopping, location-based social networking, location-based entertainment, location-based infotainment, and location-enabled searches.”

To define the market conditions in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

If you are interested in more information on this topic and our upcoming research on the Consumer LBS Market in the US 2014-2018 (http://www.technavio.com/report/consumer-lbs-market-in-th...); please send an e-mail to media@TechNavio.com

About TechNavio

TechNavio is a leading global technology research and advisory company. Founded in 2003, TechNavio has about 200 analysts globally and develops over 2000 pieces of research every year. We cover more than 500 technologies across 80 countries.

We focus on emerging trends that can shape a market, and model these trends using a mix of quantitative and qualitative tools in our proprietary research methodologies in order to build forecasts across market segments and geographies. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a constantly changing technology market scenario.

TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Our analysts obtain the information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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