James Rammal Advertising welcomes new Creative Director & Strategic Planner

By: James Rammal Advertising LLC
 
SHEIKH ZAYED ROAD, UAE - Sept. 11, 2014 - PRLog -- Dubai, UAE – September, 2014

James Rammal Advertising (JRA) is proud to announce the appointment of Pierrick Le Bourdiec as its new Creative Director. This addition is the latest in a series of new hires designed to deepen expertise in key areas including creative services and business development as the agency continues to build upon its fully integrated offerings. "We are very excited to have Pierrick on board to head our team. His creative and strategic planning abilities will definitely add value to JRA as he will be part of the expansion plan," affirmed James Rammal, JRA’s Chairman.

In his role, Pierrick will oversee strategic and creative development, product & service positioning, and branding, in order to turn insights into innovative solutions for the clients’ business challenges. While mentoring the creative and marketing teams from concept inception to delivery, he will work closely with the CEO to further shape and enhance the agency, and contribute to maximizing internal assets to boost JRA’s reputation as a leading advertising company, supporting an array of new business initiatives.

With more than 20 years of rich experience in conceptualization, creative copywriting, digital strategies, advertising & branding, event and visual design direction in Paris, Pierrick has worked for high-profile international brands, as well as start-ups and majors. Proficient in marketing techniques, he has pioneered and delivered numerous cross-platform campaigns for distinguished names in various industries including Euro Disney Resorts, American Express, Orange, Universal Studios, Pfizer, Aéroports de Paris, AXA, Cushman & Wakefield, Knight Frank, Jones Lang Lasalle, Reed Midem, UBS Real Estate, Instituto Cervantes Paris, Paris City Hall, French Ministry of Health, OECD, Unesco, Ports of Paris, Ortronics (Legrand Group), Saint-Gobain Glass, Bouygues Telecom, Daum, Taverne de Maître Känter, Ubisoft, and Lucasfilms Ltd.

More recently, Pierrick was acting Creative Director in a Dubai-based production house where he developed concepts and scripts of TV commercials, radio spots and corporate videos for key accounts, including the UAE Prime Minister’s Office, the Telecommunications Regulatory Authority (TRA), DEWA, and Etisalat. He co-operated with producers, directors, and editors throughout the production process, including supervision of casting, shooting, editing, and voiceover recording. According to him, “Sky is no longer a limit”.

About James Rammal Advertising

JRA has been a powerful force in the UAE’s advertising and marketing communications industry since 2002, driving brand development, corporate identity, marketing strategies, and advertising campaigns for government agencies, major regional companies, multinational corporations, energetic startups and high-profile events. Its visionary creative team and dedicated client servicing staff share over 50 years of industry experience across three continents, and guarantee an unrivaled standard of service. As an independent agency, JRA provides clients with high-end expertise, talents and loyalty… empowering JRA to establish solid partnerships over the years.

“We live by our immutable philosophy – passion, commitment, human excellence and, certainly, our creative ingenuity – which sets us apart and has helped us maintain a long list of successful clients.” – James Rammal

For more information, contact:

Isabel Arellano

Project & Communications Director

James Rammal Advertising and Communications

www.james-advertising.com

info@james-advertising.com

https://www.facebook.com/jamesrammaladvertising

Media Contact
Isabel Arellano
isabel@james-advertising.com
+97143278404
End
Source:James Rammal Advertising LLC
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Tags:Branding, Advertising, Marketing Planning, Event Managment, Social Media
Industry:Advertising, Marketing
Location:Sheikh Zayed Road - Dubai - United Arab Emirates
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