Localist Hires Rebecca Wilmoth as Marketing Director to Spearhead Branding and Lead Generation

Former Vocus marketing executive joins event calendar software company to drive growth and increase brand awareness
By: Localist
 
BALTIMORE - Sept. 4, 2014 - PRLog -- BALTIMORE, Md., September 4, 2014 – Localist (http://www.localist.com/about/company), the industry’s only provider of an online calendar platform with an emphasis on marketing, today announced the appointment of Rebecca Wilmoth as director of marketing. As a professional with extensive experience in data-driven marketing strategies, Wilmoth will lead the company’s branding, lead generation and social media programs.

Wilmoth brings more than 10 years of experience to the table and will be spearheading all of Localist’s marketing efforts in this new role, with a focus on improving overall website traffic, lead conversions, prospect education and product awareness. She will lead all corporate messaging, as well as online and product campaigns and social media strategy.

Prior to joining Localist, Rebecca served as director of marketing at Vocus, where she managed lead generation, nurturing and conversion efforts, as well as direct marketing, marketing automation, webinars, partnerships, multichannel campaigns and more.

“We are thrilled to have Rebecca join the Localist team to lead our marketing efforts,” said Mykel Nahorniak, CEO and co-founder of Localist. “As our online calendaring platform hit the five-year mark, we reached several significant milestones, including powering more than one million events and saving marketers more than one million hours of work. I believe that this hire has positioned the company to experience even more growth in the future.”

Localist's intuitive, cloud-based calendar takes the confusion out of managing events, turning event content into a powerful marketing driver that saves time, boosts attendance, and increases overall brand awareness. Since its launch in 2009, Localist’s sales have more than doubled each year, and the company now serves hundreds of enterprise customers in various industries, including higher education, healthcare, tourism and hospitality, nonprofit, health and beauty, marketing, media and government.

The company also announced the addition of new enterprise customers, including:

-CoachellaValley
-Destination Salem
-Hope College
-Loyola Marymount Law School
-ManlySocial
-Martha's Vineyard Chamber of Commerce
-Newton Cultural Alliance
-Quinnipiac University
-Sam Houston State University
-San Jose Public Library
-Tourism Toronto
-Wallace State Community College

About Localist

Localist is the industry’s only provider of an interactive online calendaring platform that optimizes event content for enterprise marketing goals.  The Localist platform helps marketing professionals take full advantage of their event content while delivering a unique and engaging experience for their audiences.  Localist’s intuitive, cloud-based calendar takes the confusion out of managing events, turning event content into a powerful marketing driver that saves time, boosts attendance, and increases overall brand awareness.  Localist serves hundreds of enterprise customers in various industries, including higher education, healthcare, media, cosmetics, sports, and government.  In the past five years, Localist has powered more than one million events across the globe.  For more information, visit localist.com or follow on Twitter @localist.

Contact
Cristina Cruz
***@gabrielmarketing.com
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Source:Localist
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Tags:Localist, Event Marketing, Calendar, New Hire, New Clients
Industry:Marketing, Technology
Location:Baltimore - Maryland - United States
Subject:Executives
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