Michael Yates, Director of Marketing and Sales for Howl at the Moon, explained their online update, saying “We went with Launch to develop our new website because we wanted an agency that would give us everything they had to make our site rock. From beginning to end, they exceeded all expectations we had going into the project.”
Howl at the Moon's main goal for updating their website was to bring the sense of life and excitement of a night at one of their venues to the internet, while maintaining a simple-to-use website that their whole staff can update as needed.
“Not only did we want the site to be visually appealing and responsive, it had to provide guests with on-the-fly information such as directions, hours, and event details. Everything had to be easy to find and simple for us to update on the back of house. Launch did an amazing job with providing us a dynamic Wordpress content manager that anyone on my team can work with,“ Yates explained.
Howl at the Moon has numerous locations all across the country, specializing in exciting and memorable nights of singing, dancing, and fun for partygoers every night of the week. Thanks to the new website, users in any of their featured cities can enjoy the same great online experience.
Joe Chura, CEO of Launch Digital Marketing said “hearing Michael [Yates] tell us that their new website is a true reflection of their brand and that their guests and employees are in love with it as well is the best part of the job.”
To see more Launch Digital Marketing projects, visit their website and browse the list of previous clients. The Chicago-based company specializes in SEO, SEM, web design, analytics, online video, and more, working in fields ranging from medical to automotive to nightlife—like Howl at the Moon.