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Declining Prices Set to Buoy the Global 4K TV Market: TechNavio Report

The Global 4K TV Market is estimated to grow at a CAGR of 106.84 percent during 2013-2018.

 
PRLog - Aug. 28, 2014 - LONDON, U.K. -- TechNavio, an independent tech-focused global research firm, announced today the publication of its market research report on the Global 4K TV Market 2014-2018. One of the main trends witnessed in the Global 4K TV market is a sharp decline in prices of 4K TVs. Chinese vendors can launch 4K TVs at significantly lower prices because of the low cost of production, which brings downs the average selling price of 4K TVs.

The Global TV market is all set to experience a shift from HD video to 4K technology. This innovation will enhance the television viewing experience of consumers by providing them video quality that is twice as good as HD and four times better than normal televisions. Large-screen televisions will show the pronounced benefits of 4K resolution: displaying pictures with enhanced clarity, finer details, and smoothened images.

“Growing demand from emerging regions such as Latin America and developing markets within APAC, such as India and China, is a major driver for growth of the Global 4K TV market,” says Faisal Ghaus, Vice President of TechNavio Research.

“The factors fuelling the growing demand of the markets are the existence of a substantial market in the TV segment, promotional campaigns by market players for their target audience, price flexibility because of existing competition, growing GDP leading to a rise in disposable income, and an increasing number of early adopters.”

To define the market conditions in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

If you are interested in more information on this topic and our upcoming research on the Global 4K TV Market 2014-2018 (http://www.technavio.com/report/global-4k-tv-market-2014-...); please send an e-mail to media@TechNavio.com

About TechNavio

TechNavio is a leading global technology research and advisory company. Founded in 2003, TechNavio has about 200 analysts globally and develops over 2000 pieces of research every year. We cover more than 500 technologies across 80 countries.

We focus on emerging trends that can shape a market, and model these trends using a mix of quantitative and qualitative tools in our proprietary research methodologies in order to build forecasts across market segments and geographies. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a constantly changing technology market scenario.

TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Our analysts obtain the information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

Our large and growing base of happy customers include technology suppliers, end users, consulting companies, investment firms, research institutes and media worldwide.

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TechNavio Media Relations
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Source:TechNavio
Location:London - London - United Kingdom
Industry:Consumer, Technology
Tags:4k, 4k tv, television, market research, hd video
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