HMG Hotels advised the owners that it could do more than expected and immediately undertook efficient renovations, brought in new management while retaining existing staff, introduced an outstanding marketing strategy, upgraded property and in-room amenities, improved guest satisfaction, implemented loyalty programs and customer recognition techniques, and brightened curb appeal. Part of this remarkable transformation involved establishing a strong online presence with aggressive social media and reputation management. The application of HMG's unique and 30-yr-plus proven talents resulted in the "Miracle on El Camino Real" within mere months of hard work.
At the time that owners retained Hotel Managers Group, the property had lost more than $32,000 in only 182 days. By the end of the year, HMG had stopped the financial bleeding and actually realized over $40,000 in net profit. From August 2011 through June 2014 this property delivered an astounding $3,065,451 in net operating profits -- obviously an enormous and welcome change for ownership who had grown accustomed to negative returns on their investment. In addition, 2014 is expected to have a year-end net operating income of approximately $2,200,000.
Hotel analysts widely recognize HMG Hotels for orchestrating one of the most productive turnarounds of any recent hotel project. Currently under the dynamic leadership of General Manager Wendy Lee, this 140 room hotel has become a favorite choice for travelers because of its proximity to Shoreline Lake, San Francisco and Silicon Valley destinations, Santa Clara Convention Center and museums.
VP Business Development
Hotel Managers Group
11590 W. Bernardo Ct. Ste. 211
San Diego, CA 92127
Cell (949) 374-9446
Off (858) 673-1534