Media Psychology is an emerging field in communications recognized as Division 46 by the American Psychological Association. There are currently only a handful of postgraduate programs in the United States offering it. Touro University Worldwide, in Los Alamitos, California is the online program Ms. Bieber selected to pursue her Master of Arts degree.
“People ask what it is when I tell them I earned my Masters in Media and Communications Psychology,”
Tour University Worldwide first offered the MCP program in 2009, celebrating their first graduating class in 2011. Bieber is among one of first in the country to earn a graduate degree in Media Psychology.
“I can remember my days at a media research firm early in my professional career. We started out with an IBM Selectric and fax machine. Before I left to accept a corporate programming position with Paxson Communications, we had a Microsoft Windows automated phone room.”
Ms. Bieber considers understanding mediated communication integral to navigating a net-connected world. “Media Psychology might raise eyebrows now, but it will be mainstream before you know it. I want to be at the forefront for my clients.”
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