CMHF is a new foundation with the mission of inspiring Canadian men to live healthier lifestyles. The non-profit organization has big targets and aspirations, so they chose the ExactTarget Marketing Cloud through bubblebox:media.
bubblebox:media has extensive knowledge of the various Email Service Providers (ESP) available in the market today and were able to advise and assist CMHF on the best solutions for their unique set of requirements.
“We needed to be sure we had the best services from the outset,” says Sam Omidi, CMHF’s Senior Director of Digital. “bubblebox:
bubblebox:media was also tasked with the design, testing and ultimate implementation of a multipurpose responsive template design, currently in use for all messages from the foundation, from the welcome program through to campaign updates.
“We want clients to be able to come to us for full assistance with their email marketing – from strategic planning, to creative design, to implementation,’’
CMHF has support from athletes such as four time Canadian Olympic Gold medalist Triathlete Simon Whitfield, Olympic Gold medalist rower Adam Kreek, Toronto Argonauts Line backer and two-time Grey cup winner Shea Emry, and the President of Hockey Operations for the Vancouver Canucks Trevor Linden as champions for men’s health.
With ExactTarget Marketing Cloud as their ESP and ongoing support from bubblebox:media, Canadian Men’s Health Foundation is set to help Canadian men live healthier life styles. See more about their campaign and pick up some helpful health tips at www.dontchangemuch.ca.