PRLog - Aug. 13, 2014 - POMPANO BEACH, Fla. -- Media Contact:
O2 Media, Inc.
Pilot Pen Perfects Stress-free Homework On The Balancing Act® airing on Lifetime®
The Balancing Act Welcomes Back Pilot for a Segment Showcasing the Perfect Tools for Back to School
POMPANO BEACH, Fla – (PR LOG – August 13, 2014) Award-winning morning show The Balancing Act airing on the Lifetime Channel is pleased to welcome back Pilot Corporation of America to the show. Pilot’
Ariann Langsam, Director of Consumer Marketing for Pilot Corporation of America, discusses how FriXion Clicker is a great tool to fully prepare students for classroom success and erase homework stress in the new school year. It’s a completely NEW kind of erasable pen. The FriXion ink is formulated to write smoothly and erase cleanly. When FriXion’s unique erasing tip is rubbed across writing, it creates a little bit of heat and that heat makes the ink disappear - without leaving behind any messy eraser crumbs or damage to the paper.
“ ‘Power to the Pen,’ and what it represents as a meaningful connection to the words we write, is just that… Powerful,” says Lauren Newman-Giannetti, Director of Programming, Vice President – Branded Entertainment. “Whether it’s a student physically writing out their homework or taking detailed class notes, written words help to reinforce and internalize the subject matter. That’s power!”
Give your kids (and yourself!) the freedom to ‘write smoothly and erase cleanly’ this school year with Pilot’s FriXion Clicker erasable gel ink pen. Learn more about Pilot’s featured pens, please visit: http://www.PowerToThePen.com
About The Balancing Act® on Lifetime Television
Now in its 6th year, The Balancing Act® continues to empower women in all aspects of their lives. The mission at The Balancing Act® is simple ---the show strives to help today’s modern woman balance it all by bringing them exceptional solutions to everyday problems. Entertaining, educational and trusted by women, America’s premier morning show The Balancing Act® airs weekday mornings on Lifetime television at 7 am (ET/PT).
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About Pilot Corporation of America
Pilot Pen offers superlative writing instruments renowned for quality, performance, cutting-edge technology and consumer satisfaction. Widely acknowledged as innovators, Pilot was first to introduce Americans to fine-point writing, currently maintaining the top share position in the gel and rolling ball pen categories. Pilot’s line also includes the acclaimed Dr. Grip family of products featuring an ergonomic, wide comfort grip that reduces writing fatigue, as well as the notable Precise V5 and G2 lines. Pilot Pen manufactures and distributes from its state-of-the-