“The music industry has overcomplicated itself,” said Denis Benoit, President, Benoit Music Group. “Now more than ever, and with an abundance of online do-it-yourself resources available to anyone wanting to launch their own career in music, the most basic and fundamental principles required to build and maintain a powerful brand in music have been forgotten.
“For an artist to be successful in this industry, which I consider nowadays to be an extremely cluttered online environment, an emotional connection between the artist and fan needs to be established;
The company, based out of Toronto, ON Canada, also offers a variety of other development services geared towards artist management companies, record labels and concert promoters to help develop and enhance existing music related brands.
Artists interested in submitting materiel for management consideration can do so by visiting http://www.benoitmusicgroup.com.