BATON ROUGE, La.
- Aug. 9, 2014
-- "What can I do to sell my Baton Rouge home as fast as possible?" CJ Johnson, Managing Broker at 3Chix Realty, answers this question on a daily basis. "There are a couple of really standard answers and a couple of out of the box answers, but a lot of it depends on the actual property being marketed." Johnson stresses, "You have to make your home stand out in the mix. If your agent isn't willing to spend some time and money to effectively put your home front and center, you lose momentum from day one on the market." Some of the things that clients don't realize can cost money in the long run. "I'm appalled when I see high end listings with I-Phone photos and only a few shots of the exterior and interior. You want to entice someone to see the home in person. It's equally critical that that any home for sale be marketed online, across all social media platforms, and in print. I am a firm believer in marketing your property online, but the past year has proven that print advertising has it's place. We track our responses to all sources of marketing, and print ads have been holding their own with return on investment, and that translates into sales." Personalized marketing, including brochures, mailers, fun and unconvential ways to bring attention to a property are catching on as well, including open house events as opposed to the traditional open houses. "Some of our most effective open houses are other functions that drive traffic to the home, including wine tastings, food and beverage pairings and art shows." The 3Chix Realty home selling team is always open to new and creative ways to showcase their listings. Find out more by calling CJ Johnson directly at 225-610-2729.