The new website design largely focuses on a smooth user experience with easy navigation throughout the site. As a result, users are able to see and learn more about the products in an efficient manner. In addition, the new design is responsive, meaning it adapts to any screen size or mobile device perfectly. This is a convenient feature for those who will be using the training videos and instructions with Ron Williams on the go.
Beyond functionality, the new site design has emphasized a strong branding behind Ron Williams. Ron Williams is a legendary natural bodybuilder, achieving Mr. Natural Universe 7 times. Mr. Williams is also the creator of the Iron Chest Master machine and the entirety of the fitness systems (routines, diets, etc). The website contains a host of information on the science and usage of the iron chest master. Even more, there are multiple workout routines lead by Ron Williams, meaning an Iron Chest Master user can complete an entire workout following his lead.
The Iron Chest Master machine, uses what Ron Williams has dubbed “arc technology”. This refers to the movement of your body while using the machine as well as the range of motion. This arc movement on the Iron Chest Master is said to be equivalent to 6 different lifts including the bench press, fly’s, and more. The Ron Williams brand also offers a few supplements such as a food complex (meal replacement)
For more information about the Iron Chest Master Fitness Systems and Ron Williams visit ironchestmaster.com