Fundraising is not a transaction between your organization and a donor. You are helping a potential investor achieve fulfillment through the realization of his or her values. In this course, learn how to make the connection and establish a partnership that will continue to grow with time.
The first class provides you with a lesson in the motivations of donors. You’ll move on to learn why fundraising continues to be so difficult for so many non-profits. The third class will help you begin in the right place with a discussion of the three phases of fundraising. After establishing the groundwork of understanding fundraising, you’ll move on to the fourth class and learn to rethink your paradigm. The fifth class will teach you techniques to help you determine the values of your potential donors.
In the final class, you will learn practical steps to execute a solicitation. You’ll also gain insight into most important thing you can do after you complete a request. Learn more at https://www.soundviewpro.com/
What You’ll Learn
•The five reasons for charitable giving.
•Why the act of philanthropy is economically elastic.
•The three phases of fundraising.
•How to determine your donor values.
•The steps to execute a successful solicitation.
Larry C. Johnson, CFRE, is an internationally recognized consultant and frequent speaker with 25 years of experience in professional philanthropy. He has worked with the leaders of hundreds of nonprofit organizations and philanthropists seeking to improve the lives of those around them. He is the author of the award-winning book The Eight Principles of Sustainable Fundraising. The Association of Fundraising Professionals named Johnson an Outstanding Development Executive. The Wall Street Business Network ranks him in the Top 30 Fundraising Consultants in the United States. Johnson is a graduate of Yale University.
SoundviewPro is a fast-growing library of self-paced video training courses focused around the business and technical skills necessary to succeed in the business world today. Every course is free of charge and consists of a group of classes broken up into sections. Every section contains a short video which allows for easy display on mobile devices and tablets. Each instructor is an expert in their field and Soundview brings that expertise to bear in these concise, skill-based courses. Visit http://www.soundviewpro.com for more information about SoundviewPro.