DFW Fast Lane chose this exciting and inspiring venue for a recent promotional event spearheaded by team members Josh and Brendan. Amid the supercharged engines and custom painted cars on display at the Desert Thunder Raceway drag strip, the firm put on an interactive promotion that yielded winning results. As Lonnie, DFW Fast Lane’s director of operations, commented, “A benefit of working an event like Desert Thunder Drag Strip, besides having fun, is the ability to reach new demographics of people, new markets, and educating people about our clients.”
DFW Fast Lane is always looking for new venues and marketing channels to utilize in building clients’ brand awareness and profitability. In the Desert Thunder Raceway, the firm has found an unforgettable location for boosting clients’ public profiles.
DFW Fast Lane’s Commitment to Team Building
DFW Fast Lane maintains a supportive and empowering team environment, and the firm goes to great lengths to ensure that its commitment to a strong, united team extends beyond the office. The company organizes a wide variety of team-building activities and events, ranging from office competitions to bowling nights and laser tag outings.
The recent event hosted by the firm at Desert Thunder Raceway perfectly illustrates DFW Fast Lane’s devotion to professional development. While giving their client wide exposure, the firm also managed to give its team a chance to bond in an exciting and highly-unique atmosphere. Along with the firm’s team social events and get-togethers, the drag strip at Desert Thunder Raceway figures to become a staple in DFW Fast Lane’s team-strengthening strategy.
About DFW Fast Lane
DFW Fast Lane is a dynamic consulting and marketing services firm dedicated to offering customized representation to clients seeking to expand market influence and reach new demographics. Their team of highly-skilled promotional strategists has the talent and experience to produce interactive on-site promotions that yield consistent winning results. Based on careful in-depth market research and consumer analysis, their campaigns generate significant brand awareness and growth while maximizing their clients’ return on investment. Their reputation for excellence has allowed them to serve a diverse portfolio of clients, from local start-ups to Fortune 500 companies. DFW Fast Lane looks forward to a bright future as an innovative leader in the marketing industry.