"The new KastKing outer packing featuring brilliant colors and a cleaner look that is more "shelf friendly" for retailers looking to sell KastKing braided line says, Eposeidon CEO, Tate Qui. "The graphics have more eye appeal and the package is suitable for racked or shelf display."
Eposeidon is also moving to a biodegradable box to stay in line with the company's philosophy of promoting environmentally friendly products and sustainable fishing.
Epopseidon's KastKing Superpower braided line, which was a foundation product for the company, continues to exceed their expectations in global sales forecasts.
"We are far ahead of schedule on all of our KastKing line products," says Tom Gahan, Marketing Director at Eposeidon. "Our monofilament and copolymer lines, and even our just introduced fluorocarbon fishing line, have all far exceeded our sales expectations. It's become apparent that we lead in pricing with these products, and the quality is outstanding, so anglers are quite happy."
KastKing braided fishing line, which is made from 100% ultra-high molecular weight polyethylene fiber, is now being produced in 8-strand lines for the higher lbs./ test models 65 lb. - 150 lb.). It is wound tighter than other makes, offering a thinner diameter for a smaller profile. In tests it showed better casting, more flexibility, better abrasion resistance, and knot tying ability than other brands.
"Bigger fish make bigger demands on fishing tackle and we want complete customer satisfaction and for them to have 100% confidence in our braided line products. KastKing Superpower braid has served us, and our customers well, and we are always looking to be a step ahead," added Cui. "We took a good product and made it better."
KastKing braided fishing line comes in 300 meter/ 328 yard spools from 10 lbs. (4.6 kg.) / test to 80 lbs. (36.4 kg.) / test in 4 colors. 500 meter / 547 yards spools are available in the same test strengths and 7 colors. 1000 meter/ yards spools feature availability of 10 lbs. (4.6 kg.) to 150 (68.2 kg.) lb. test in 6 colors. 8-strand SuperPower + Braided Line is available in 65, 80, 100, 120, and 150 lb./ test.
For complete details, please visit http://www.eposeidon.com.