Northern Fruit Company chooses ApRecs for their Food Safety Recordation System

ApRecs is a leading provider of food safety recordation for the Tree and Vine Fruit industries.
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EAST WENATCHEE, Wash. - Aug. 1, 2014 - PRLog -- Northern Fruit Company has implemented new cloud-based software from ApRecs, a Wenatchee, WA base supplier that incorporates the latest technology and market awareness packages that allow constant monitoring and market watches that the growers can take advantage of before sprays are even applied. This technology supports both domestic and international opportunities for Northern Fruit an East Wenatchee, WA based vertically integrated Fruit Company. In addition Northern has a loyal group of external growers that use their packing and sales services.

Northern typically exports over 60% of their apples, and cherries to over 35+ countries every year. With that is a commitment to provide consistently high quality, service and documentation. The ability to connect their Fieldmen with their internal and external growers to avoid PHI Conflicts and have the ability to cross-tabulate to determine production run and market compliance with volume, quality and date was important to them.

Drew Zabrocki, Manager Director of ApRecs says, “Northern’s commitment to full utilization was apparent from the get go. They assigned personnel to the task of grower engagement and to record reporting to get the most out of the system. Northern understands the connectedness of the industry and the extended community and seeing the vision of integration. They have already demonstrated that with their advanced packing line technology, grower portal and customer data services.”

Global markets have a wide spread diversity in their regulations. This is not often known by all growers. Within seconds of a spray record recommendation, the Northern Fruit’s growers can be notified if that recommendation may prevent them from shipping their fruit to a particular foreign country. Northern Fruit will be setting up and monitoring the market watches as they obtain them from the market. Countries can change their regulations in mid-season, but with these constant updates Northern will become more in control of their own destiny.

ApRecs provides simple to use, food safety record keeping solutions so that Growers can focus on growing, Packers can ship to market quickly and Marketers can be reassured of a compliant product. Their solutions include an online website, mobile apps and paper forms that make it easy to track spray records, applicators, and equipment and location maps in a simple and secure manner. ApRecs can be found at http://aprecs7.centricityllc.com/

Contact
Joe Dager
***@centricity.us
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Tags:Northern Fruit, Vertically Integrated Grower, Tree Fruit Washington
Industry:Agriculture, Software
Location:East Wenatchee - Washington - United States
Subject:Joint Ventures
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