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Accure Launches Social Media Analytics Platform

Accure Social Media Analytics (SMA) enables organizations to build, interpret, and use metrics to gain actionable insights and uncover customer sentiments, predict customer actions and reach out to those who may not be otherwise reachable.

Listen. Analyze. Connect. Engage. Sale
PRLog - July 29, 2014 - BANGALORE, India -- Accure Pvt Ltd, a Bangalore based big data analytics company announced the launch of Social Media Analytics Platform. This big data analytics solution leverages public conversations happening in various social media, such as facebook and twitter, and enables organizations to gain meaningful insights so that they can reach out to potential customers who may not be otherwise reachable.

"This is a high scale analytics solution built from ground up and deployed on Amazon AWS cloud infrstructure to scale as the demand grows.", says Moghisudding Raza, COO of Accure.

Shamshad Ansari, President and CEO of Accure, says that Accure's goal is to serve organizations of any size and provide them with tools and insights that will help them improve their topline and at the same time optimize their marketing ROI.

Ansari further quoted, "Accure SMA receives real-time messages from various social media channels as and when they are created from anywhere in the world, and intelligently connects to those who might be looking for products and services your organization offers."

Examples of actionable insights that you might be able to derive by using Accure SMA are:

What people are talking about my brand? Positive? Negative?

What people are talking about my competitors?

Where does my organization stand compared to the competitors?

Who should I follow up and spend my investment to maximize the return?

Who might become the buyers?

Who are satisfied customers?

Who are dissatisfied customers?

Who should I send the marketing campaigns to?

How long I should run a marketing campaign?

When I send out marketing campaign, what sort of buzz does it create?

And many more insights..

For more information, please visit  http://www.accuresoftware.com

Accure SMA is currently avaible for a 15 days no obligation trial. To signup and register to try, you could send an email with your interest to info@accuresoftware.com.

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Source:Accure Pvt Ltd
Location:Bangalore - Karnataka - India
Industry:Media, Software
Tags:social media analytics, Big Data Analytics, big data in branding, big data in marketing, bigdata in lead generation
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