Dr Reddys lab launches their new responsive web site

HYDERABAD, India - July 23, 2014 - PRLog -- "One Website, any device
Introducing the latest evolution of our website - a brand new responsive design that fits any of your devices!

With the new responsive website www.drreddys.com we’ve created a platform that enables the user to experience and understand Dr. Reddy’s better across devices.

The evolved and easy to navigate UI ensures that the content you require is easily available in just a few steps, so you can access information quickly and effectively

The responsive UI ensures that the website is optimised for better user experience on smartphones, computers and tablets using multiple platforms like  iOS, Android, Windows and others.

We are committed to the use of technology to break barriers of communication, and believe that the responsive UI is another step in this direction.

The key objective to go for a responsive site is to offer an experience that best suits the visitors’ needs and circumstances. This means they should be able to access the information or utility that our Dr. Reddy’s corporate site offers like products, business units, people, our capabilities, strengths, media related and other Investor related material, on the device they are using, in an easy and efficient way with better user experience.

Our Dr. Reddy’s site will be device agnostic because it focuses on users’ needs regardless of the device. Whether it’s the Apple iPhone, the very popular Samsung Galaxy or the new Apple iPad, the website will have responsive behavior and will render on Smart Phones having support for HTML5. Responsive web design ensures that users get the best experience

Platforms
Our Dr. Reddy’s site will be mobile compatible and works well on devices with operating systems like Android Phone & Tablet, iOS Phone & Tablet, Windows Phone